Senior Marketing Manager

1 week ago


Hunt Valley, Maryland, United States McCormick & company Full time
Job Title: Senior Manager, CRM Marketing

We are seeking a highly skilled Senior Manager, CRM Marketing to join our Global Marketing team at McCormick & Company. As a key member of our Digital Transformation team, you will be responsible for developing and executing email, SMS, and CRM marketing strategies to drive consumer engagement and business growth.

Key Responsibilities:
  • Develop and execute CRM, email marketing, and SMS journey development, segmentation, and content planning across consumer brand experiences and ecommerce/direct-to-consumer (DTC) businesses.
  • Manage distribution of all email and SMS sends against a planned editorial calendar and learning agenda that includes A/B testing of content, layout, and design through Klaviyo.
  • Responsible for managing CRM data insights and executing actionable plans that drive direct business objectives.
  • Support the roll out and evolution of CRM, email engagement, SMS, and personalization technology, including analyzing customer/consumer paths and providing trigger communications strategies.
  • Integrate CRM strategies into existing marketing and digital workflows and campaigns.
Requirements:
  • Bachelor's Degree in Marketing, Communications, Information Technology, or related field.
  • 7-10 years of experience in email marketing, CRM marketing, direct marketing, database marketing, and/or lifecycle marketing, preferably in CPG environment.
  • Experience using enterprise email marketing technology, specifically Klaviyo, to drive business results, including CRM databases, mobile push notifications, as well as web and in-app personalization tools.
  • Ability to work collaboratively with both external vendors and agencies as well as internal Marketing, Sales, and IT teams.
  • Strong verbal and written communicator with ability to lead presentations.
Preferred Qualifications:
  • Bachelor's degree in Marketing, Business, Technology, or related field, or equivalent work experience.
  • Experience driving email support to digital commerce, including direct-to-consumer.
  • Knowledge of loyalty program best-practice and experience building, supporting, analyzing, and evolving branded consumer loyalty programs.

What We Offer:

  • Competitive compensation package.
  • Comprehensive health plans covering medical, vision, dental, life, and disability benefits.
  • Family-friendly benefits such as paid parental leave, fertility benefits, Employee Assistance Program, and caregiver support.
  • Retirement and investment programs including 401(k) and profit-sharing plans.

McCormick & Company is an Equal Opportunity/Affirmative Action Employer.



  • Hunt Valley, Maryland, United States Cohen & Company Full time

    Job SummaryCohen & Company is seeking a highly skilled Tax Senior Manager or Managing Director to join our team. This individual will be responsible for leading our REIT services, building strong relationships with clients, and driving strategic technical leadership hires.ResponsibilitiesBusiness Development: Develop and implement strategies for growth of...

  • Marketing Manager

    3 weeks ago


    Hunt Valley, Maryland, United States Systems Alliance Full time

    Job DescriptionAt Systems Alliance, we're seeking a talented Marketing Manager to join our team and drive demand generation for our enterprise clients. As a key member of our marketing team, you'll work closely with our sales and product teams to develop and execute campaigns that drive business growth and client engagement.Key ResponsibilitiesDevelop and...


  • Hunt Valley, Maryland, United States Systems Alliance Full time

    Job DescriptionAt Systems Alliance, we're seeking a highly skilled and experienced Senior Director to join our team. As a key member of our sales and marketing team, you will be responsible for identifying and aligning our software and solutions with strategic client problems in target enterprises.You will work closely with our sales and marketing teams, as...


  • Hunt Valley, Maryland, United States Cohen & Company Full time

    Job SummaryCohen & Company is seeking a Tax Senior Manager or Managing Director with a focus in REITs, Private Equity Real Estate Funds, and Private Developers to join our team. As a key member of our tax team, you will be responsible for providing tax advisory services to clients in the REIT and private equity real estate sectors.ResponsibilitiesProvide tax...


  • Hunt Valley, Maryland, United States McCormick & company Full time

    Job Title: Vice President, IT Operations & Service DeliveryWe are seeking a highly experienced and strategic leader to join our team as Vice President, IT Operations & Service Delivery. This role will be responsible for leading our global IT operations and ensuring the seamless delivery of IT services.About the Role:Develop and implement the IT operations...


  • Hunt Valley, Maryland, United States McCormick & company Full time

    Job Title: VP, IT Operations & Service DeliveryWe are seeking a highly experienced and strategic leader to join our team as Vice President, IT Operations & Service Delivery. This role will be responsible for leading our global IT operations and ensuring the seamless delivery of IT services.Key Responsibilities:Develop and implement the IT operations and...


  • HUNT VALLEY, United States McCormick & Company Full time

    You may know McCormick as a leader in herbs, spices, seasonings, and condiments – and we’re only getting started. At McCormick, we’re always looking for new people to bring their unique flavor to our team. McCormick employees – all 14,000 of us across the world – are what makes this company a great place to work.   We are looking to hire...


  • HUNT VALLEY, United States McCormick & Company Full time

    You may know McCormick as a leader in herbs, spices, seasonings, and condiments – and we’re only getting started. At McCormick, we’re always looking for new people to bring their unique flavor to our team. McCormick employees – all 14,000 of us across the world – are what makes this company a great place to work.   We are looking to hire...

  • Marketing Intern

    1 month ago


    HUNT VALLEY, United States McCormick & Company Full time

    McCormick & Company, Incorporated is seeking a full-time Marketing Intern located at 24 Schilling Road, Hunt Valley, MD.  This is a 10-week internship (June 2 - August 8, 2025) which requires 40 hours per week, Monday through Friday.   Launch your career with a Global Leader in Flavor    Our 10-week Summer Internship Program in Hunt...

  • Marketing Intern

    2 months ago


    HUNT VALLEY, United States McCormick & Company Full time

    McCormick & Company, Incorporated is seeking a full-time Marketing Intern in Hunt Valley, Maryland located at the Global Corporate Headquarters.  This is a 10-week internship (June 2 - August 8, 2025) which requires 40 hours per week, Monday through Friday.   Launch your career with a Global Leader in Flavor    At McCormick, you'll join us...


  • Hunt Valley, United States Kleinfelder Full time

    Take Your Design Career to the Next Level Are you ready to be challenged, make a difference, and experience professional growth in your career? Kleinfelder's Design team is looking for you! From bridge and structural engineering to civil, electrical, mechanical, and process engineering, Kleinfelder's collaborative Design Services create synergy across...


  • Hunt Valley, United States Kleinfelder Full time

    Take Your Design Career to the Next Level Are you ready to be challenged, make a difference, and experience professional growth in your career? Kleinfelder's Design team is looking for you! From bridge and structural engineering to civil, electrical, mechanical, and process engineering, Kleinfelder's collaborative Design Services create synergy across...


  • Union Valley, Texas, United States Johnson, Mirmiran, and Thompson Inc. Full time

    Job Title: Senior Marketing ManagerJohnson, Mirmiran & Thompson Inc. is a dynamic, 100% employee-owned consulting firm of more than 2,300 professionals that provides a full range of multi-disciplined engineering, architecture, information technology, and related services to public agencies and private clients throughout the United States.We are currently...

  • Marketing Intern

    2 months ago


    HUNT VALLEY, United States McCormick & Company Full time

    McCormick & Company, Incorporated is seeking a full-time Marketing Intern in Hunt Valley, Maryland located at the Corporate Global Headquarters.  This is a 10-week internship (June 2 - August 8, 2025) which requires 40 hours per week, Monday through Friday.   Launch your career with a Global Leader in Flavor    At McCormick, you'll join us...


  • Fountain Valley, California, United States Hyundai Motor America Full time

    {"title": "Senior Manager, Genesis Owner Marketing", "description": "Job SummaryWe are seeking a highly skilled Senior Manager, Genesis Owner Marketing to lead the development and execution of our owner marketing strategy. This role will be responsible for creating targeted owner marketing campaigns, deploying recall and service campaigns, and managing...


  • Union Valley, Texas, United States Johnson, Mirmiran & Thompson Full time

    Job Title: Senior Marketing CoordinatorJohnson, Mirmiran & Thompson is seeking a highly skilled Senior Marketing Coordinator to join our team. As a key member of our marketing department, you will be responsible for coordinating and executing marketing efforts to support our business development initiatives.Key Responsibilities:Lead the development and...


  • Hunt Valley, United States Kleinfelder, Inc. Full time

    Job DescriptionKleinfelder has been connecting great people to the best work since 1961. We are engineers, scientists, and construction professionals providing solutions that improve our clients' transportation, water, energy, and other private infrastructure. As a responsive, cross-disciplinary team of bright, curious, and innovative problem-solvers, we...


  • Hunt Valley, United States Sinclair Broadcast Group Full time

    Compulse Integrated Marketing, the creative agency arm of Sinclair Broadcast Group, is looking for a Social Media Marketing Coordinator to assist with building and trafficking campaigns across multiple social networks such as Facebook, Instagram, and other platforms as needed for agency clients. This person should have a strong working knowledge of social...


  • Hunt Valley, United States Sinclair Broadcast Group Full time

    Compulse Integrated Marketing, the creative agency arm of Sinclair Broadcast Group, is looking for a Social Media Marketing Coordinator to assist with building and trafficking campaigns across multiple social networks such as Facebook, Instagram, and other platforms as needed for agency clients. This person should have a strong working knowledge of social...


  • Hunt Valley, United States Sinclair Broadcast Group Full time

    Compulse Integrated Marketing, the creative agency arm of Sinclair Broadcast Group, is looking for a Social Media Marketing Coordinator to assist with building and trafficking campaigns across multiple social networks such as Facebook, Instagram, and other platforms as needed for agency clients. This person should have a strong working knowledge of social...


  • Hunt Valley, United States Sinclair Broadcast Group Full time

    Compulse Integrated Marketing, the creative agency arm of Sinclair Broadcast Group, is looking for a Social Media Marketing Coordinator to assist with building and trafficking campaigns across multiple social networks such as Facebook, Instagram, and other platforms as needed for agency clients. This person should have a strong working knowledge of social...


  • Hunt Valley, United States Sinclair Broadcast Group Full time

    Compulse Integrated Marketing, the creative agency arm of Sinclair Broadcast Group, is looking for a Social Media Marketing Coordinator to assist with building and trafficking campaigns across multiple social networks such as Facebook, Instagram, and other platforms as needed for agency clients. This person should have a strong working knowledge of social...


  • HUNT VALLEY, United States McCormick & Company Full time

    McCormick & Company, Incorporated is seeking a full-time Trade Marketing Sales Intern located at our Global Headquarters in Hunt Valley, MD. The Trade Marketing Sales Intern will work closely with the Trade Marketing Team, which is a critical function of our North American Consumer Products Division Sales Team. This is a 10-week internship (June 2 - August...


  • Mill Valley, California, United States Redwood Trust Inc Full time

    Job Title: Senior Vice President of MarketingRedwood Trust Inc is seeking a highly skilled Senior Vice President of Marketing to lead our marketing efforts and drive business growth.Job SummaryThe Senior Vice President of Marketing will be responsible for developing and executing comprehensive marketing strategies that enhance our brand identity and...


  • Fountain Valley, California, United States Genesis Motor Full time

    Job Title: Senior Group Manager, Marketing PlanningAt Genesis Motor, we're reimagining the future of driving. We're seeking a highly skilled Senior Group Manager, Marketing Planning to join our team.About the RoleThis is a key leadership position that will be responsible for developing and executing marketing strategies to drive business growth and revenue....


  • Castro Valley, California, United States Invictus Marketing Solutions Full time

    Event Marketing Assistant In-TrainingInvictus Marketing Solutions is a locally based and community-centric organization dedicated to creating exceptional event experiences for clients and customers. Our team is responsible for engaging members of the community, bringing awareness through conversation, and answering questions community members may have...