Strategic Marketing Director, Visual Arts
1 week ago
Columbia University's Wallach Art Gallery is a premier visual arts space that advances the university's engagement with the arts. As a laboratory and forum, the gallery offers opportunities for curatorial practice and discourse.
Job DescriptionWe are seeking an experienced Associate Director of External Affairs to join our leadership team. This role will oversee marketing and communications for the gallery, fostering engagement with audiences on and off campus. The successful candidate will critically contribute to the gallery's development goals and establish relationships supportive of the gallery's vision.
Main Responsibilities- Communications Strategy: Develop and implement integrated campaigns, including press materials, traditional and digital advertising, website updates, and social media channels.
- Exhibition Branding: Oversee the implementation of exhibition branding across communications collateral, including title walls, logos, and related printed and digital materials.
- Soliciting Media Coverage: Collaborate with University Communications and Public Affairs to secure global, national, and local media coverage for the gallery.
- Engagement Efforts: Support the gallery's engagement efforts across and off campus, building sustained engagement among critical audiences.
- Partnerships: Establish and nurture relationships with members of the Wallach advisory council, individuals, corporations, and foundations.
- Bachelor's degree required, with a minimum of 6 years of related experience.
- Demonstrated ability to thrive while working on multiple projects simultaneously, with superior writing, editorial, organizational, interpersonal, and time management skills.
- Proficiency in Google Drive, Microsoft Office, Adobe Creative Suite, and social media platforms.
- Demonstrated ability to create successful partnerships that lead to positive collaborations.
Columbia University is committed to the hiring of qualified local residents. We offer a competitive salary range of $73,700 - $87,564, commensurate with experience.
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