Product Launch Strategist

7 days ago


San Diego, California, United States INVIVOSCRIBE INC Full time
Senior / Director, Product Launch & Commercialization

We are looking for an exceptional Senior / Director, Product Launch & Commercialization to join our team at Invivoscribe Inc. Based in San Diego, California, this role offers a unique opportunity to drive the commercial success of our innovative products.

About Us

Invivoscribe is a pioneering company dedicated to improving lives with precision diagnostics. With over 25 years of experience, we have established ourselves as a global leader in driving international standardization of testing and accelerating patient access to cutting-edge cancer treatments.

Key Responsibilities

The Senior/Director, Product Launch & Commercialization will be responsible for orchestrating the entire product launch lifecycle, from market strategy to post-launch optimization. This includes:

  • Go-to-Market Strategy & Execution: Developing and executing a winning go-to-market strategy for our nucleic acid extraction, cell enrichment instrument, ensuring alignment with market needs and business objectives.
  • Cross-functional Leadership: Collaborating with R&D, engineering, marketing, sales, and operations teams to ensure product readiness and seamless execution of the launch plan.
  • Risk Management & Problem Solving: Anticipating risks to the launch timeline or market acceptance and implementing proactive solutions to keep the project on track.
  • Customer Engagement & Market Feedback: Engaging with key customers, thought leaders, and stakeholders in the clinical and research fields to validate product-market fit and refine product positioning and messaging.
  • Process Improvement & Operational Efficiency: Driving operational efficiencies throughout the launch process, working closely with internal teams to streamline workflows and improve cost management.
Requirements

To succeed in this role, you will need:

  • A Bachelor's degree in Life Sciences, Engineering, Business, or a related field of study.
  • At least 8 years of experience in product launch and commercialization within the medical device or life science industry.
  • A proven track record of managing successful product launches, with a focus on cross-functional leadership and market execution.
Benefits

We offer a competitive salary and benefits package, including:

  • $120,000 - $150,000 per year, based on experience.
  • A comprehensive portfolio of products and services.
  • An opportunity to work with a dynamic team of professionals.


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