Digital Marketing Specialist
5 days ago
Bike Mart Careers
Job Title:Marketing ManagerRole and ResponsibilitiesWe are looking for a creative and results-driven Marketing Manager to help elevate our brand and drive customer engagement and loyalty through impactful content creation.
The ideal candidate will have a Bachelor's degree in Marketing or a related field and 3-5 years of experience in content marketing. They will be proficient in video editing software and experienced in email marketing platforms and SMS marketing tools.
Key Responsibilities:
- Content Strategy Planning
- Develop a comprehensive content calendar to support business goals and promotional efforts across email, video, SMS, and social media.
- Collaborate with store managers and product teams to identify key products, events, and seasonal campaigns that resonate with our audience.
- Video Production Editing
- Plan, shoot, and edit iPhone video content to highlight products, bike tutorials, safety tips, and customer stories.
- Create short-form, engaging videos for social channels, as well as long-form content for YouTube or website use.
- Email Marketing
- Develop and manage regular email campaigns, ensuring that each communication is visually compelling, informative, and aligned with the Bike Mart brand.
- Segment audiences based on customer interests and purchasing behavior to optimize engagement and drive conversions.
Benefits Include:
- Competitive Salary: $70,000 per year
- Health Insurance
- 401K
- Paid Vacation Time
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