Multimedia Content Creator

2 hours ago


Greenville WI USA, United States WiscoLift Inc Full time
Job Title: Multimedia Content Creator

WiscoLift Inc is seeking a talented Multimedia Content Creator to create and maintain a strong online presence for our company. As a key member of our marketing team, you will be responsible for implementing online marketing strategies through video, blogs, and social media accounts.

Key Responsibilities:

  • Develop and implement online marketing strategies to engage customers and promote our products.
  • Produce high-quality video content using video production software.
  • Design and create engaging social media posts to sustain readers' curiosity and create buzz around new products.
  • Stay up-to-date with changes in social media platforms to ensure maximum effectiveness.
  • Facilitate online conversations with customers and respond to queries.
  • Report on online reviews and feedback from customers.
  • Develop an optimal posting schedule, considering web traffic and customer engagement metrics.
  • Establish a consistent branding of all social media accounts' layout and content.
  • Collaborate with the team to discover new ways to attract prospective customers, such as promotions and competitions.
  • Design and facilitate monthly and special email marketing campaigns.
  • Design and mail marketing campaigns for various company divisions.
  • Develop and send Customer Satisfaction Surveys to check customer satisfaction and forward complaints or issues to appropriate team members.
  • Update pricing and make text updates to Shopify and WordPress websites.
  • Provide Forklift and Scissor Lift training to new in-house employees. Print out training cards for all employees.
  • Conduct Safe Lifting and Crane Operator Seminars at client facilities.
  • Schedule training with customer contacts and send training proposals.
  • Maintain training PPT presentations, videos, sign-up sheets, and equipment examples.
  • Ensure that training presentations are accurate and modified when ASME and OSHA standards are updated.

Requirements:

  • Experience in filming and video editing.
  • Proven work experience as a social media coordinator.
  • Expertise in multiple social media platforms best practices.
  • Ability to write creative content (text, image, and video).
  • Familiarity with online marketing strategies and marketing channels.
  • Ability to grasp future trends in digital technologies and act proactively.
  • Excellent verbal and written communication skills.
  • Comfortable speaking in front of groups of people for training purposes.
  • Software - Adobe Creative Cloud; Premier Pro, Media Encoder, and Photoshop experience a plus.

Job Type: Full Time, Hybrid of Onsite and Remote

Salary: Based on experience



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