Media Marketing Specialist
3 weeks ago
Job Summary:
As a Media Executive at Gray Television, Inc, you will work closely with local businesses to create innovative marketing and advertising campaigns using our broadcast and digital platforms. Your goal will be to become an extension of our clients' staff, helping them grow their business through effective marketing strategies and creative production.
Duties and Responsibilities:
- Develop and implement advertising solutions for existing and new clients that deliver results
- Conduct needs analysis and account reviews to understand clients' essential needs
- Demonstrate product knowledge and value to clients
- Explain the benefits of digital products and their integration with broadcast schedules
- Negotiate with customers to meet a winning return on investment
- Create and deliver formal written and verbal presentations to clients
- Reach or exceed goals and budgets
- Use CRM tools to manage day-to-day activity, build a pipeline, and ensure execution
Qualifications and Requirements:
- No outside sales experience required, but preferred
- Excellent communication and customer service skills
- Knowledge of Microsoft Office suite, including Excel, PowerPoint, and Word
- Team player with strong organizational skills and ability to work effectively in a fast-paced environment
If you are a motivated and creative individual with a passion for helping businesses grow, we encourage you to apply for this exciting opportunity.
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Media Marketing Specialist
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