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E-Commerce Media Manager
2 months ago
Spectrum Brands is seeking a highly skilled E-Commerce Media Manager to join our team in Orange County, CA. As a key member of our Marketing department, you will be responsible for executing our digital media strategy across various Home Improvement channels, including Amazon, Wayfair, Home Depot, and Lowes.
Key Responsibilities- Support the development of digital marketing and media strategies in alignment with our brand strategies and revenue growth goals.
- Partner closely with National Account Management, e-commerce channel marketing, brand marketing, and creative teams to execute daily digital media campaigns.
- Analyze and report on return on investment metrics and campaign analytics to inform future marketing decisions.
- Manage campaign optimization efforts and effective digital marketing platform usage to maximize ROI.
- Monitor consumer and competitive landscape for trends and digital best practices to provide recommendations for new opportunities and optimization.
- Bachelor's degree in Communications, Marketing, Analytics, or equivalent.
- 0-2 years experience in Marketing, eCommerce, Digital Media, or equivalent field.
- Proven experience taking data-driven approaches to marketing and media.
- Seasoned negotiation skills with media buys.
- Familiarity with Amazon's native media platforms and media mix.
- Ability to handle multiple tasks, priorities, and deadlines.
Spectrum Brands is a leading manufacturer and supplier of residential locksets, residential builders' hardware, faucets, and commercial locksets and doors. We have a history and reputation of blending trend-leading designs with game-changing innovation to deliver an exceptional consumer experience.