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Marketing Specialist

2 months ago

Chicago, Illinois, United States Koya DocuTracker Full time

Koya DocuTracker is a dynamic financial technology firm specializing in a Software as a Service (SaaS) solution that meticulously monitors the credit, risk, operational, and legal aspects of intricate financing and trading agreements.

Position Available: Marketing Specialist

Key Responsibilities:

  • Design and implement marketing strategies, encompassing social media outreach, digital advertising, and innovative creative projects.
  • Establish a compelling brand narrative that resonates with our intended audience.
  • Formulate a comprehensive strategy to enhance our brand's presence across various campaigns, our website, and promotional materials.
  • Produce engaging content for diverse marketing initiatives.
  • Execute SEO content development and evaluation using analytical tools such as Google Analytics, SEMrush, and Ahrefs.
  • Develop marketing collateral, including presentations and concise promotional documents.
  • Engage in product demonstrations and play an active role in client acquisition efforts.
  • Oversee company websites to ensure a user-friendly online experience.
  • Proactively suggest improvements and refinements to our offerings.

Qualifications:

  • A bachelor's degree in journalism, communications, marketing, or a related discipline is preferred.
  • A minimum of 2 years of relevant experience, ideally within the financial sector.
  • In-depth knowledge of both digital and traditional marketing strategies.
  • Demonstrated proficiency in SEO content creation and analysis.
  • Exceptional verbal and written communication abilities.
  • Capability to manage multiple tasks and prioritize effectively while collaborating with senior team members.
  • Highly driven and adaptable to changing environments.
  • Entrepreneurial mindset.
  • Exhibits sound judgment and integrity.
  • Able to thrive in a fast-paced, high-pressure setting.

This role encompasses various levels of the responsibilities outlined above. Employees will gain invaluable insights into the finance and legal sectors while collaborating closely with analysts and senior legal professionals.

Applicants should be prepared to work in a collaborative office environment.