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Manager of Product Page Content
2 months ago
Job Description
Job Overview: The Product Detail Page (PDP) Manager will be responsible for directing the creation and implementation of content and marketing strategies aimed at enhancing engagement with our Product Detail Pages. This role entails leading a team of content specialists, liaising with various departments, and partnering with external collaborators to produce compelling product detail page experiences that boost cart additions, revenue, website traffic, and search engine ranking.
Primary Responsibilities:
Formulate and execute plans to establish tiered PDP strategies and service level agreements (SLAs) that cater to current and prospective customer requirements based on product categories or distinctive features. Supervise a team of content and photography experts to guarantee the successful execution of initiatives and adherence to production SLAs. Work closely with product management, user experience design teams, search engine optimization, and web teams to ensure product pages are optimized for site performance, conversion rates, and user satisfaction. Assess and analyze performance metrics for tiered product pages, providing insights and recommendations for ongoing enhancement. Collaborate with branding teams, vendors, and merchants to streamline workflows, establish standards for agility, enhance SLAs, and ultimately achieve superior execution. Keep abreast of industry trends and best practices, continuously seeking opportunities to innovate and refine the function's output.Qualifications:
Minimum of 3 years of experience in marketing, particularly in digital marketing, e-commerce, or product marketing. Proven experience in team management and leading cross-departmental projects. Strong analytical capabilities and familiarity with web analytics tools. Exceptional communication and collaboration skills, with the ability to work effectively across various teams and with external partners. Creative problem-solving abilities with a strong emphasis on achieving results. Capacity to manage multiple projects concurrently and prioritize tasks in a fast-paced, dynamic environment.This role demands a commitment to execution, process excellence, and a strong focus on customer experience, alongside the ability to lead and manage a team of professionals. The ideal candidate will be a strategic thinker, an innovative problem-solver, and possess outstanding communication skills. A proven history of driving exceptional performance, effective teams, and process improvements is highly valued.
About Guitar Center:
Guitar Center is dedicated to fostering creativity and music, encouraging our team members to discover their unique sound. Our mission is to support and inspire lifelong musicians, making a positive impact by allowing both musicians and non-musicians to experience the joy of music creation. We prioritize customer satisfaction, engaging with respect and integrity while passionately fulfilling our mission.
Guitar Center operates through multiple business divisions, being the largest retailer of musical instruments and equipment in the world, with numerous locations across the United States. Our e-commerce brands provide a wide array of music products online, while our specialized divisions cater to educational institutions and musicians alike.
Employee Benefits:
We offer a range of benefits and perks, including comprehensive health coverage, retirement plans, mental health support, paid time off, employee discounts, and educational reimbursement options.
Compensation:
The salary for this position ranges from $100,000 to $115,000 annually, depending on experience and qualifications. This role is also eligible for participation in the company bonus program based on overall performance.
Guitar Center is an Equal Opportunity Employer, providing fair employment opportunities to all individuals regardless of race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected status.
Position Status: Full-time