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Senior Product Manager

2 months ago

Bethlehem Pennsylvania, United States B. Braun Medical Inc. Full time

Overview:
About B. Braun

B. Braun Medical Inc. is a prominent entity in the field of infusion therapy and pain management, dedicated to the development, manufacturing, and marketing of cutting-edge medical products and services tailored for the healthcare sector.

Our expertise extends to critical areas such as nutrition, pharmacy admixture and compounding, ostomy and wound care, and dialysis. The organization is steadfast in its commitment to eradicating preventable treatment errors while enhancing safety for patients, clinicians, and the environment. B. Braun Medical is based in Bethlehem, Pa., and is part of the larger B. Braun Group of Companies in the U.S., which encompasses B. Braun Interventional Systems, Aesculap, and CAPS.

Globally, the B. Braun Group employs over 61,000 professionals across 64 countries. Our philosophy of Sharing Expertise drives us to continuously exchange knowledge with customers, partners, and clinicians to tackle the pressing challenges of improving care and reducing costs.

Responsibilities:

Position Summary:
This role is pivotal in managing and executing marketing strategies for a portfolio of generic injectable pharmaceuticals through thorough research, strategic planning, and effective implementation. The position is accountable for achieving various business objectives, including strategic initiatives, tactical projects, and financial performance metrics.

Key Responsibilities:
Essential Duties

1. Oversee the profitability of the generic injectable pharmaceutical portfolio and collaborate effectively with Global Marketing.

2. Develop, implement, and monitor marketing programs aimed at maintaining and enhancing market share and profitability.


3. Formulate and execute launch plans for new or updated products, devise strategies to boost market share for existing offerings, and assist in the planning and communication for product phase-outs.


4. Assess the effectiveness of marketing initiatives and adjust strategies accordingly.

5. Participate in the planning of sales promotions and special events, including conferences, trade shows, and user meetings.

6. Organize and execute the launch of new products.

7. Lead cross-functional teams, ensuring alignment towards product launch timelines.

8. Maintain a proactive field travel schedule to engage with customers, sales personnel, inventors, and consultants.

9. Manage product launch marketing budgets and oversee execution of launch activities.


The job function listed is not exhaustive and may include additional responsibilities as assigned by the Supervisor.


Expertise:
Knowledge & Skills

This role requires advanced knowledge of the professional field and industry. The individual will influence the development and application of principles, theories, and concepts, determining the best course of action.

Works under general supervision, relying on experience and judgment to plan and achieve assigned goals. May assist in orienting, training, assigning, and reviewing the work of peers.

Judgment is essential in resolving complex issues based on experience.

Interacts with internal and external clients to negotiate and interpret information regarding projects and unit operations. May consult with senior management.

3-5 years of experience in healthcare product management, preferably within the generic injectable pharmaceutical sector.

Demonstrated success in leading large, cross-functional product initiatives aimed at increasing customer demand.

Ability to cultivate strong relationships and collaborate effectively with cross-functional teams, ensuring that others feel understood and valued.


Strong capability to communicate complex ideas through written, visual, and verbal means, with a focus on the rationale behind all actions – from broad strategic presentations to detailed product specifications.

Exceptional organizational skills and meticulous attention to detail.

#ID

#LI

#MSL


The targeted compensation range for this role considers various factors, including skill sets, experience, training, certifications, and other organizational needs.

The disclosed range estimate has not been adjusted for geographic differentials associated with the location of the position.

Compensation decisions are based on the specific facts and circumstances of each case. The range provided is a reasonable estimate.

Qualifications:

Expertise:
Qualifications - Experience/Training/Education/Etc

Required:
Bachelor's degree required.

06-08 years of relevant experience required.

Industry-specific certification preferred.

Occasional business travel required; valid driver's license and passport necessary, along with adherence to confidentiality and non-compete agreements.

Ability to work non-standard hours as necessary.

Regular and predictable attendance is essential.

While performing the duties of this job, the employee is regularly required to sit and communicate effectively. The employee frequently uses hands for handling tasks and reaching. Occasionally, the employee may need to stand and walk, and must be able to lift and/or move up to 20 pounds.

.

Additional Information:


The preceding functions are examples of the types of work performed by employees in this position.

To succeed in this role, an individual must be able to perform each essential duty satisfactorily. The requirements listed in this description represent the knowledge, skill, and/or ability required.

Management reserves the right to modify or change work assignments of different positions due to reasonable accommodations or other reasons.


Physical Demands:


The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

While performing the duties of this job, the employee is expected to:


Light work - Exerting up to 20 lbs of force occasionally, and/or up to 10 pounds of force frequently, and/or a negligible amount of force constantly to move objects.


Lifting, Carrying, Pushing, Pulling and Reaching:

Occasionally:
Push/pull

Frequently:
Reaching upward and downward, Standing, Sitting

Constantly:
Visual Acuity with or without corrective lenses

Activities:

Occasionally:
Climbing stairs/ladders

Frequently:
Sitting, Standing, Stooping/squatting, Walking

Constantly:
Finger feeling, Hearing - ordinary, fine distinction, loud (hearing protection required), Seeing - depth perception, color vision, field of vision/peripheral

Environmental Conditions:

Occasionally:
N/A

Frequently:
N/A

Constantly:
N/A

Work Environment:


The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.

Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

Noise Intensity:
Moderate

Occasionally:
Production/manufacturing environment, Other

Frequently:
Office environment

Constantly:
N/A

What We Offer :
B. Braun provides an excellent benefits package, which includes healthcare, a 401(k) plan, and tuition reimbursement. To learn more about B. Braun and our safety healthcare products or view a listing of our employment opportunities, please visit us on the internet at (url removed). Through its "Sharing Expertise" initiative, B. Braun promotes best practices for continuous improvement of healthcare products and services.

Notices:
Equal Opportunity Employer Veterans/Disabled