Digital Marketing Strategist
3 days ago
We are seeking a Digital Marketing Strategist to join our team at Hispanic Technology Executive Council.
The successful candidate will have 5-10 years of experience in marketing, with a proven track record of success in developing and executing direct, indirect, digital, field, and account-based marketing programs.
You will be responsible for driving sales and revenue growth through innovative marketing strategies, working closely with Sales and Marketing Teams to execute events and co-create marketing campaigns that achieve pipeline and revenue goals.
This is an exciting opportunity to join a dynamic team and contribute to the company's mission of creating a profitable growth company that is also a Great Place to Work for All.
Main Responsibilities:
- Develop and execute annual marketing plans that meet customer satisfaction and acquisition metrics.
- Utilize research, data, and insights to inform event and sponsorship selection, ensuring alignment with Sales and Marketing Leadership teams' vision.
- Lead the creative process, concepting world-class event experiences executed by cross-functional teams and agency partners.
- Work horizontally with Marketing peers to influence messaging and articulate company capabilities, differentiating value, and key benefits.
- Oversight of one Marketing Specialist coordinating and producing Sales Marketing events for Sales Vertical.
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