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Brand Marketing Manager

2 months ago

San Francisco, California, United States VamosVentures Full time
About the Role

We are seeking a highly skilled Brand Marketing Manager to join our dynamic team at VamosVentures. As a key partner in our brand marketing initiatives, you will play a crucial role in enhancing our market presence, driving brand awareness, and supporting our mission and vision.

Key Responsibilities
  1. Brand Campaign Management
  • Assist in managing brand campaigns, including strategy, planning, trafficking, QA, and reporting.
  • Provide administrative and project management support for brand and content partnerships.
  • Assist in overseeing relationships with external media and creative agencies.
  • Coordinate with agencies to ensure timely delivery of marketing materials and adherence to brand guidelines.
  • Support brand health research to identify trends, target audiences, and competitive insights.
Out-of-Home (OOH) Media Support
  • Partner with the Head of OOH Media to support billboard and customer reward redemption campaigns.
  • Assist in the planning and execution of OOH media including coordinating logistics and materials for OOH media placements and campaigns.
Customer Advocacy Program
  • Identify potential customer advocates within our client base and work collaboratively with the Customer Success and CX teams to engage and nurture them.
  • Assist with operationalizing advocacy program.
  • Experiment with new ways of driving advocacy and report on progress and wins.
Requirements
  • Four years of experience in effectively bringing a technology, finance, or B2B brand to life.
  • Experience in developing brand marketing strategies that align with business goals.
  • Strong analytical skills and experience using data to drive marketing decisions.
  • Experience collaborating with external agency partners (media/creative) or prior media agency experience.
  • Proven track record of working cross-functionally with internal and external teams.
  • Strong organizational and project management skills, including prioritization and ability to manage multiple tasks.
  • Intellectual curiosity, ability to quickly grasp complex concepts, understand products/technologies, and changing market dynamics.
  • Ability to navigate a matrix organization and represent the team with integrity, professionalism, and self-sufficiency.
  • A passion for storytelling, a commitment to craftsmanship, and an obsession with detail and the ability to distill the complex into clear and concise program approaches.
  • Familiarity with the latest brand marketing trends, tools, and technologies.