Visual Design Director

1 week ago


Seattle, Washington, United States Unilever Full time
The role of Principal Designer at Paula's Choice Skincare is to lead the creative team in designing visual assets that drive results and align with the brand's goals. With over 29 years of experience in the industry, Paula's Choice has established itself as a leader in the skincare market, and we're looking for a talented individual to help us continue to innovate and grow.
About the Job
This role involves working closely with cross-functional teams to develop 360 campaign assets, monitor project output, and ensure consistency and quality across all channels. You'll also be responsible for strategizing and collaborating with Brand, Marketing & DTC partners to optimize and redesign new & existing collateral, as well as overseeing asset development and overarching design strategy from ideation to execution.
Key Responsibilities
Developing 360 campaign assets and providing design direction & active support to cross-functional teams
Monitoring project output across channels to ensure consistency, quality, and compliance with both campaign-specific visual cues and overall brand guidelines
Strategizing and collaborating closely with Brand, Marketing & DTC partners to optimize and redesign new & existing collateral
Overseeing asset development and overarching design strategy from ideation to execution
Supporting junior designers, providing ongoing professional development and training opportunities
Developing and implementing strategic thinking within the creative team
Providing overarching support to creative team members as necessary
Requirements
Demonstrated talent (portfolio showcasing examples of relevant digital assets including 360 / multichannel campaign creation)
Bachelor's degree in graphic design or equivalent experience
5+ years of experience in graphic design and production
3+ years Corporate-level experience creating suites of marketing collateral
Experience in the cosmetics &/or skincare field
Experience simultaneously creating retail and digital assets including visual merchandising, site, email & paid advertising
Professional Level Experience in Video Creation / Implementation & Graphic Animations
Highly motivated self-starter, detail and quality oriented
Strong team player with a positive attitude and enthusiasm to get things done
Excellent communication (both written and verbal), interpersonal skills and experience
Experience coaching/mentoring junior designers
High proficiency in Adobe CC Suite; including Illustrator, Photoshop, InDesign & AfterEffects
Ability to effectively & proactively prioritize tasks
Exceptional time management and problem-solving skills
High attention to detail
Strong production skills with the ability to take direction while collaborating with a wide variety of team members
Top notch verbal and written communication skills. Ability to gain a full understanding of the scope of each project and how to present and explain the design methodology as well as your ideas.
Preferred Qualifications
UX / UI Knowledge and Basic Understanding of Code, Responsive Web Design
Hands on design experience across Digital, Retail, and Ecommerce space
Salary Range
$80,000 - $90,000 USD annually

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