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Senior Marketing Manager

1 month ago

Andover, Massachusetts, United States Vicor Corporation Full time
Job Summary

Vicor Corporation is seeking a seasoned marketing professional to lead the development and execution of marketing campaigns that drive business growth and elevate the company's brand presence in key markets.

The ideal candidate will collaborate with Vicor's business units to create and implement account-based marketing strategies that target industry-leading companies in automotive, aerospace, high-performance computing, and industrial markets.

This role offers a unique opportunity to make a significant impact on the company's marketing efforts and advance your career in a dynamic and innovative environment.

Key Responsibilities
  • Develop and execute account-based marketing campaigns to enhance Vicor's brand reputation and drive business growth
  • Work with cross-functional teams to create compelling messaging and engaging content that resonates with target audiences
  • Support Vicor's business units in achieving their marketing objectives through account-based marketing and lead generation
  • Collaborate with regional marketing managers to execute global and local marketing programs
  • Partner with the channel team and Vicor's channel partners to plan and execute channel marketing programs
  • Analyze and report progress against campaign goals and provide insights to inform future marketing strategies
Requirements
  • Strategic thinker with the ability to execute on ideas
  • Bachelor's and/or graduate degree in marketing or a related field
  • 10 years of experience in B2B marketing, with at least 3 years of experience managing omnichannel campaigns
  • Strong track record of success in digital marketing, including ABM, SEM, social media, and marketing automation
  • Proven expertise in analyzing and employing analytics to inform marketing decisions
Compensation

Vicor Corporation is an equal opportunity employer and offers a competitive salary range of $134,000 to $170,000 per year, depending on qualifications and experience.