Product Marketing Strategist

5 days ago


Scottsdale, Arizona, United States Paradox Full time
Unlock Your Potential as a Product Marketing Manager at Paradox

Are you a marketing enthusiast with a passion for innovative technology? Do you thrive in fast-paced environments and enjoy developing go-to-market strategies that drive revenue growth and product adoption? If so, we want to hear from you

As a Product Marketing Manager at Paradox, you will be responsible for crafting compelling narratives that resonate with our target audience. You will dive deep to understand client needs and develop effective communication strategies to drive product adoption. Your expertise will be invaluable in shaping and executing our go-to-market strategy and positioning for our market-leading HR technology software solutions.

Key Responsibilities:

  • Develop and execute go-to-market strategies for new product launches and updates
  • Work cross-functionally with Product, Sales, and demand generation teams to educate internal and external audiences on the value of new features
  • Research and analyze market dynamics and competitors to inform and refine GTM messaging, positioning, and product roadmap
  • Immerse yourself in our company's brand voice and show continuity in all Paradox communications
  • Define key performance indicators (KPIs) and conduct analyses on the effectiveness of product marketing campaigns

Requirements:

  • Minimum of 3 years of previous Product Marketing experience in a SaaS environment
  • Experience demonstrating product value and functionality to internal and external stakeholders
  • Proven success in developing and executing go-to-market strategies for products or related experience in crafting messaging and marketing plans
  • Excellent verbal and written communication skills, with experience translating technical product features into value and benefits for a non-technical audience

Why Paradox?

  • Work side by side with passionate, purposeful people who are changing the world
  • Make a big impact on a growing organization and drive your own growth
  • Be part of the team building the next big thing in recruiting technology

We offer a dynamic and supportive work environment, with opportunities for professional development and growth. If you're a motivated and creative marketing professional looking for a new challenge, we encourage you to apply for this exciting opportunity.


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