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Marketing Specialist

2 months ago

Bethesda, Maryland, United States Aretum Full time

{"h1": "Marketing Associate Role at Aretum", "p": "Aretum, a leading government contracting company, is seeking a skilled Marketing Associate to support our marketing and communications efforts. As a Marketing Associate, you will play a key role in promoting our innovative solutions and services to Federal clients in various sectors, including Next Generation Analytics, Engineering Services, Training Services, IT Systems, Cyber Security, PMO Support, and Financial Consulting.", "ul": [{"li": "Manage daily administrative tasks to support the marketing team's operations."}, {"li": "Prepare detailed reports on marketing and sales metrics, providing insights for strategy development."}, {"li": "Manage social media presence and develop engaging content."}, {"li": "Maintain corporate website and ensure it is up-to-date and accurate."}, {"li": "Develop and write white papers to distribute to customers and clients."}, {"li": "Collect and analyze consumer behavior data to inform marketing decisions and optimize campaigns."}, {"li": "Conduct market research to identify new opportunities and stay ahead of industry trends."}, {"li": "Coordinate with marketing design and content teams to generate digital and print advertising materials."}, {"li": "Contribute to collaborative efforts and assist in organizing promotional events to enhance brand awareness and engagement."}, {"li": "Monitor and report on competitors' marketing and sales activities to identify opportunities for improvement and maintain a competitive edge."}], "h2": "Requirements", "ul": [{"li": "Exceptional knowledge of statistical packages and databases, with strong skills in MS Office."}, {"li": "5+ years of experience in marketing or a related field, demonstrating expertise in managing marketing processes and tools."}, {"li": "Proficiency with search engines, web analytics, and business research tools, with adequate knowledge of data collection methods."}, {"li": "Strong communication and presentation skills, with the ability to convey complex information clearly and effectively."}, {"li": "Working knowledge of CRM programs to manage and optimize customer relationships."}, {"li": "Solid computer skills, including MS Excel, web analytics, and Google Adwords."}, {"li": "Proficiency with SEO/SEM campaigns to drive traffic and improve search engine rankings."}], "p": "Aretum is an equal opportunity employer, committed to diversity and inclusion. All qualified candidates will receive equal consideration for employment without regard to disability, race, color, religious creed, national origin, sexual orientation/gender identity, or age.", "p": "Aretum utilizes e-Verify to check employment authorization.", "p": "EEO/AA/F/M/Vet/Disabled."}