Digital Marketing Manager
24 hours ago
At M3USA, we are seeking a highly skilled Digital Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for developing and executing digital marketing strategies to drive engagement, lead generation, and customer acquisition within the healthcare and recruitment sectors.
Responsibilities:- Develop and execute demand generation strategies to drive qualified leads and revenue growth.
- Design and implement multi-channel campaigns, including email marketing, social media, PPC, SEO, and content marketing.
- Collaborate with the marketing team to create compelling content and targeted campaigns.
- Monitor and respond to social media interactions, including encouraging employee involvement and engagement.
- Develop and implement a comprehensive social media strategy to increase brand awareness and engage with potential recruits.
- Monitor and respond to client reviews, including Google business profile, social media ratings, etc.
- Assist in developing branding materials, content copy, targeting messaging.
- Assist in creating graphic content for all digital channels.
- Internal and external materials, including training, onboarding, meetings.
- Synchronize content and messaging through all platforms including website optimization/SEO (articles/blogs)
- Assist in additional projects as assigned by the COO or Director of Marketing.
- Minimum of 3-5 years of experience in digital marketing, preferably within the healthcare or recruitment industry.
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in developing and managing digital marketing campaigns.
- Strong knowledge of SEO, PPC, email marketing, social media, and content marketing.
- Proficiency in marketing analytics tools (e.g., Google Analytics, HubSpot).
- Excellent written and verbal communication skills.
- Strong project management skills with the ability to handle multiple projects simultaneously.
- Takes full ownership of candidate marketing tactics, strategies, execution, analytics, and monitoring all channels.
- Detail-oriented with strong analytical skills.
- Creative thinker with the ability to generate innovative marketing ideas.
- Ability to work independently and as part of a team.
- Passion for healthcare and physician recruitment.
- Competitive wages.
- Health and Dental.
- Life, Accident and Disability Insurance.
- Prescription Plan.
- Flexible Spending Account.
- 401k Plan and Match.
- Paid Holidays and Vacation.
- Sick Days and Personal Day.
M3 USA is an equal opportunity employer, committed to the principles of inclusion and diversity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at M3 USA are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical or mental disability, medical history or genetic information, sexual orientation, gender identity and/or expression, marital status, past or present military service, family or parental status, or any other status protected by the federal, state or local laws or regulations in the locations where we operate.
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