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Field Marketing Specialist

2 months ago

Portland, Oregon, United States Boochcraft Full time

Who We Are:

We're revolutionizing the kombucha category with our innovative and delicious hard kombucha and functional tonics. Our family is growing, and we're looking for passionate individuals to join us on this exciting journey.

If you thrive in a fast-paced environment and are eager to make a real impact, Boochcraft could be the perfect place for you. We offer significant opportunities for growth and development within our dynamic team.

Our Values:

  • Be Bold: Competitive spirit, inspired to create connections, and unafraid to fail.
  • Give a Sh*t: Passionate, change-maker, and conscientious of the impact we make.
  • Own It: Responsible, self-motivated, and scrappy.
  • Do Better: Curious, evolutionary, and never stop learning.
  • Win Together: Selfless and willing to go the extra mile to help the team.

As a Field Marketing Specialist, you'll be the face of Boochcraft in your market. You'll play a vital role in building brand awareness and driving sales through engaging activations and strategic partnerships.

What You Will Do:
  • Serve as a trusted brand ambassador for Boochcraft and Mood, representing our products with enthusiasm and knowledge.
  • Stay informed about industry best practices, trends, and brand standards to ensure consistent messaging and execution.
  • Implement marketing strategies in your assigned territory, tailoring activations to local market needs and preferences.
  • Develop and execute on-premise (bar/restaurant/taproom) activations, fostering relationships with key stakeholders and driving product adoption.
  • Organize and execute sampling events at retail locations, community gatherings, and other high-traffic areas to introduce consumers to our products.
  • Deliver engaging brand presentations for trade professionals and consumers, highlighting the unique qualities of Boochcraft and Mood.
  • Ensure that point-of-sale materials are visually appealing, informative, and accurately reflect our brand identity.
  • Track campaign performance metrics and provide insightful reports to inform future marketing strategies.
What You Bring:
  • A genuine passion for craft beverages and a deep understanding of the kombucha market.
  • Excellent communication, interpersonal, and presentation skills with the ability to connect with diverse audiences.
  • Strong organizational and time management abilities, with the capacity to juggle multiple projects simultaneously.
  • A proactive and results-oriented mindset, driven to exceed expectations and achieve ambitious goals.
  • A valid driver's license and a safe driving record.
  • Must be 21 years of age or older.