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Creative Marketing Strategist

2 months ago

Mobile, Alabama, United States MURPHY SERVICES LLC Full time
Job Overview

Location: Remote with occasional office visits as required.

About Us:

At MURPHY SERVICES LLC, we are a dynamic company specializing in HVAC and plumbing solutions. As we continue to grow, we are on the lookout for a skilled and innovative Marketing Manager to enhance our marketing initiatives. This role presents a unique opportunity to be the inaugural marketing hire, significantly influencing our brand's trajectory and market presence.

Position Summary:

We seek a Marketing Manager with 3-5 years of relevant experience to spearhead our marketing strategies. This position is perfect for a proactive individual with a flair for creativity and a solid background in digital marketing. As a key contributor, you will autonomously oversee various marketing channels and campaigns.

Key Responsibilities:

  • Social Media Strategy: Design, implement, and oversee social media strategies and content across multiple platforms.
  • Digital Advertising Management: Oversee and optimize Meta and Google Ads, including PPC and LSA campaigns, to enhance return on investment.
  • Content Development: Create compelling and engaging content for social media, website, and other promotional materials.
  • Advertising Initiatives: Plan and execute advertising campaigns across radio, print, and other media.
  • Performance Analytics: Monitor and evaluate marketing performance metrics to deliver actionable insights and recommendations.
  • Brand Stewardship: Maintain consistent brand messaging and identity across all marketing platforms.
  • Market Analysis: Conduct research to identify trends and opportunities within the HVAC and plumbing sectors.
  • Cross-Department Collaboration: Partner with various departments to ensure marketing strategies align with overall company objectives.

Qualifications:

  • Experience: Minimum of 3-5 years in marketing, ideally within the home services sector.
  • Education: Bachelor’s degree in Marketing, Communications, or a related discipline.
  • Skills: Proficient in digital marketing tools and platforms, particularly Google and Meta Ads.
  • Strong grasp of social media platforms and best practices.
  • Exceptional written and verbal communication abilities.
  • Creative mindset with the capability to generate engaging content.
  • Analytical proficiency to interpret data and derive insights.

Personal Attributes:

  • Highly organized with the ability to manage multiple projects effectively.
  • Self-driven and capable of working independently.
  • Meticulous attention to detail.
  • Adaptable and thriving in a fast-paced environment.

Benefits:

  • Competitive salary structure.
  • Flexible remote work options.
  • Comprehensive health, dental, and vision coverage.
  • Opportunities for professional growth and development.
  • A collaborative and supportive workplace culture.