Senior Marketing Manager
1 day ago
We are seeking a highly skilled Senior Marketing Manager to join our team at Labelmaster. As a key member of our marketing department, you will be responsible for developing and executing marketing strategies that drive business growth and revenue.
Key Responsibilities:- Develop and implement marketing plans that align with business objectives
- Manage and optimize marketing channels, including paid search, email, blog, social media, and trade shows
- Collaborate with agencies and internal teams to achieve aggressive paid search revenue goals
- Own the annual marketing calendar to ensure effective optimization across owned and paid marketing channels
- Develop and execute messaging and content creation strategies to drive lead generation and customer engagement
- Partner with sales teams to identify and execute ways to drive sales and identify MQLs
- Collaborate with customer success teams to develop marketing communications to improve customer experience
- Stay up-to-date on the latest SEO, SEM, and digital marketing industry information, trends, and opportunities
- Bachelor's degree in business or equivalent experience in Marketing, Communications, or related field
- 5+ years of B2B marketing experience, with a proven track record of success developing impactful marketing strategies and campaigns
- Strong platform knowledge of Google Analytics, Google AdWords, Power BI, Click Dimensions, Microsoft CE, and other reporting systems
- Ability to be flexible and work within a fluid work environment
- Competitive salary ($110,000 - $125,000)
- Medical, dental, vision, and life insurance
- Onsite wellness program
- Education assistance
- 401(k) with matching
- Fitness bank
- Pre-tax transit program
- Paid time off
- Medical and childcare flexible spending accounts
- Paid holidays and paid diversity days
- Volunteer time off
- Referral bonus program
Labelmaster is an equal opportunity employer and welcomes applications from diverse candidates. We are committed to creating an inclusive and diverse work environment.
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