Digital Marketing Specialist

4 days ago


Milwaukee, Wisconsin, United States Brady Full time
About the Role

We are seeking a highly skilled Paid Search Associate to join our performance marketing team. This individual will work closely with our paid media manager and other team members to drive business growth through data-driven decision making.

Key Responsibilities
  • Develop and execute paid search campaigns across multiple channels, including Google Ads and Bing Ads.
  • Monitor and analyze campaign performance, identifying areas for improvement and opportunities for growth.
  • Collaborate with the marketing team to develop and execute integrated campaigns across channels.
  • Stay up-to-date with the latest digital marketing trends and best practices.
  • Assist with SEO/SEM, database marketing, social media, content, and display advertising campaigns.
Requirements
  • Bachelor's degree in communications, marketing, or a related field.
  • Minimum 1 year of experience in digital media.
  • Excellent verbal and written communication skills.
  • Ability to work in a fast-paced environment and prioritize multiple tasks.
  • Experience with Adobe Analytics or Google Analytics, Google Ads & Bing Ads, and Amazon Ads.
About Us

Brady is a global leader in safety, identification, and compliance solutions for a diverse range of workplaces. We have a diverse customer base in industries including electronics, telecommunications, manufacturing, electrical, construction, healthcare, aerospace, and more.

We offer a competitive salary and benefits package, as well as opportunities for professional growth and development. If you are a motivated and detail-oriented individual with a passion for digital marketing, we encourage you to apply for this exciting opportunity.



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