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Marketing Associate Category Manager
2 months ago
C.H. Guenther & Son is seeking a highly skilled Marketing Associate Category Manager to join our team. As a key member of our marketing department, you will be responsible for managing assigned product categories, working closely with the sales team to commercialize new items, and providing internal support for the ongoing maintenance and growth of company margin.
Key Responsibilities- Builds and fosters the growth of branded and private label products with key accounts via promotion, pricing, placement, and product management.
- Continuously monitor industry trends; use data-driven insights to predict and respond to market shifts proactively with deep understanding of consumer and customer needs.
- Develop long-term strategies focused on sustainable growth and adaptability to changing market conditions.
- Work closely with sales team to support our growth with target customers.
- Manages the commercialization process of new and/or reformulated items through PLM.
- Works with R & D on formulation of products for key accounts.
- Creates and maintains packaging designs for new and/or reformulated products.
- Works with Purchasing on inventory and packaging.
- Works with Operations on production scheduling.
- Works with management on pricing of new items to ensure all variable selling is accounted for and our margin targets are met.
- Contribute to team effort by suggesting/accepting/executing special projects and other duties as assigned and/or required.
- Provides necessary support to help manage products, customer orders, etc. utilizing SAP for source information.
- Gathers and provides information for Sales and customer partners as needed.
- Participates and assists at regularly scheduled Sales and Marketing meetings and events.
- Represents C.H. Guenther at trade shows if needed.
- 4 Year College degree in Business Administration or Marketing or equivalent industry experience.
- 1 - 3 years of experience in a Marketing position, preferably in the food manufacturing industry.
- Strong computer skills, preferably: Outlook, Word, Excel, and Power Point, as well as SAP or similar systems.
- Strong analytic skills and the ability to think strategically.
- Works well in a team environment with the ability to collaborate effectively with others to gain cooperation and make decisions.
- Effective interpersonal and communication skills (listening, oral, written).
- Customer service oriented and comfortable interacting with both internal and external contacts of all levels, including brokers, customers, and vendors.
- Solid organizational skills and attention to detail with the ability to work effectively under pressure and be flexible in working on multiple projects simultaneously.
- Excellent time management skills with the ability to effectively manage work load and meet deadlines.
- Demonstrate strong problem solving & decision making skills with little or no direction or supervision.
- Passionate about self-development and continuous learning.