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Promotional Campaign Coordinator
2 months ago
Kramer America, Inc. | Smartliner USA is a dynamic organization within the Automotive sector, renowned for its innovative custom fit floor liner solutions. We are seeking a dedicated individual to join our team as a Marketing Campaign Coordinator, focusing on the strategic development of marketing initiatives for the SMARTLINER USA brand.
Key Responsibilities:
- Oversee the planning and execution of marketing campaigns, ensuring alignment with established budgets and objectives.
- Collaborate with various campaign publishers to facilitate the successful launch and management of marketing efforts.
- Conduct thorough reviews of campaign proposals and workflows to ensure precision and effectiveness.
- Analyze campaign performance metrics and generate insightful reports to guide future marketing strategies.
- Maintain comprehensive records of campaign delivery and financial reconciliation.
- Evaluate website performance indicators and recommend actionable steps to enhance campaign outcomes.
- Manage the logistics of traffic instructions and creative assets for distribution across networks.
- Assist with additional projects as assigned by management.
Work Environment: This position requires in-office attendance during standard business hours, with a commitment of 40 hours per week.
Qualifications:
Required:
- High school diploma or equivalent.
- Fundamental knowledge of Microsoft Excel.
Preferred:
- Degree in business, marketing, or a related discipline.
- Experience in marketing, particularly in linear and television marketing.
- Bilingual proficiency in English and Spanish is advantageous.
Ideal Candidate Attributes:
- Detail-oriented: Exhibits a careful and precise approach to data management and analysis.
- Analytical thinker: Enjoys problem-solving and developing effective solutions.
- Strong communicator: Able to convey information clearly and empathetically.
- Collaborative team member: Works well with colleagues across various departments.
- Self-starter: Demonstrates initiative and can operate independently with minimal oversight.
This role is designed for individuals who thrive in a collaborative environment and are eager to contribute to the success of our marketing initiatives.
