Senior Director, Global Marketing and Strategy

3 days ago


Deerfield Beach, Florida, United States Danaher Corporation Full time
About the Role

We are seeking a highly experienced Senior Director, Global Marketing to lead our company-wide commercial marketing efforts for Leica Biosystems. As a key member of our Global Commercial Organization, you will be responsible for shaping and executing our overall marketing strategy in partnership with the LBS Commercial team and Business Units.

Key Responsibilities
  • Develop and lead a strategic vision that increases awareness of LBS's corporate brand, upholds and enhances the company's corporate reputation, and strengthens LBS's position as a leading cancer diagnostics company.
  • Deliver impactful marketing campaigns that create awareness of LBS's products and services, nurture customers along their buying journey, and drive direct ecommerce revenue or qualified leads to the sales team.
  • Provide leadership in defining, mapping, and documenting key marketing campaign processes and developing standard work for the team.
  • Manage all internal and external communications, including social media.
  • Partner with other LBS commercial leaders in driving key strategic and operational initiatives to improve marketing operations effectiveness, efficiency, and provide insights into key areas for process improvements.
  • Attract, lead, and grow a team of competent marketing professionals to support the organization's growth objectives.
Requirements
  • Bachelor's Degree with 10+ years of experience in marketing, with a minimum of 5 years of experience in leading a global marketing team.
  • MBA and experience in the Diagnostics or Life Sciences markets preferred.
  • Strong financial and business acumen, with strong analytical ability to work and understand the relationship between multiple business systems.
  • Demonstrated track record of revenue growth, customer experience, and market share growth.
  • Outstanding interpersonal skills and executive presence, with an ability to work with people at multiple levels both inside and outside of Danaher.


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