Senior Marketing Specialist

1 month ago


Glendale, California, United States Glen Park Senior Living Full time
About the Role

We are seeking a seasoned marketing professional to join our team as a Senior Marketing Specialist at Glen Park Senior Living. As a key member of our sales team, you will be responsible for driving occupancy levels and meeting monthly benchmarks.

Key Responsibilities
  • Achieve maximum occupancy levels and meet monthly targets through effective lead generation and follow-up.
  • Utilize CRM software to manage leads, tours, reservations, and inquiries, ensuring seamless communication with prospects and families.
  • Present community benefits effectively, highlighting the unique features and advantages of our senior living community.
  • Develop a deep understanding of customer needs and wants, tailoring your approach to meet their individual requirements.
  • Conduct regular morning rounds to ensure facilities are tour-ready, providing an exceptional experience for prospective residents.
Requirements
  • Presents a professional image to prospects through dress, behavior, and speech, consistently demonstrating a high level of professionalism.
  • Experience working with older adults is preferred, with a strong understanding of their unique needs and preferences.
  • Completion of at least 60 college or continuing education units is required, with a focus on marketing, gerontology, or a related field.
  • Current training in first aid and CPR is preferred, with the ability to relocate and travel as needed for the position.
  • Excellent communication and interpersonal skills, with the ability to build strong relationships with families, residents, and internal stakeholders.
Benefits
  • Competitive salary: $65,000 - $85,000 per annum, depending on experience.
  • Comprehensive health, dental, and vision insurance package.
  • Retirement savings plan with employer matching contributions.
  • Paid time off and flexible scheduling to support work-life balance.
  • Opportunities for career growth and professional development within a dynamic and supportive team environment.


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