Content Strategist

7 days ago


Costa Mesa, California, United States Popfly Full time
Drive Explosive Growth and Craft Compelling Content

As a fast-growing, tech-forward startup, Popfly is revolutionizing the way brands and creators collaborate. We're building a platform that's essential for brands and creators to collaborate and scale.

This role takes Popfly's content, community, and social strategy to the next level by creating growth-focused campaigns that position Popfly as a must-have platform for creators and brands alike. You'll lead initiatives that directly impact creators, brands, and Popfly's success.

Growth in Digital Presence:
* Develop and execute strategies to grow Popfly's media presence across Instagram, TikTok, LinkedIn, podcast, and other platforms.
* Create viral, trendsetting content that resonates with creators, brands, and influencers.
* Lead our Social Media and Influence teams toward consistent, engaging content.

Key Responsibilities:

* Create and Oversee Content Across Various Formats, including blogs, newsletters, videos, podcasts, and partner content.
* Deliver breakthrough creative campaigns that establish Popfly as a market leader.
* Partner with sales, growth, ops, and product teams to align content and community strategies with business objectives.

Community Building & Creator Programs:
* Kickstart and lead Popfly's community management efforts, engaging contributors, ambassadors, and VIP creators.
* Build and activate a vibrant, engaged community of contributors, ambassadors, and VIP creators.

Required Skills and Qualifications:

* Creative Visionary: Able to think outside the box, generate fresh ideas, and push boundaries to create trendsetting content and campaigns.
* Data-Driven: Able to measure success, iterate, and continuously improve strategies based on analytics.
* Influencer Mindset (Preferred): Bonus points if you're a micro or macro influencer on platforms like TikTok, Instagram, LinkedIn, or YouTube.

Benefits:

* Flexible work environment—hybrid and in-office (Costa Mesa, CA).
* Flexible healthcare benefits: Choose the plan that works best for you.
* Adventure cash: We'll cover some of your next adventure—go explore
* Top-tier gear & software: Access to the best video editing software and a high-caliber mac.
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