Elevate Travel Experiences as Senior Product Marketing Manager, Supply API
2 weeks ago
As a Senior Product Marketing Manager, Supply API at Tripadvisor, you will be responsible for driving the go-to-market strategy and product initiatives for our supplier products and programs. You will work closely with the Product Management team to distill complex technical features into compelling value propositions for our partner segments.
Key Responsibilities- Develop and execute effective positioning, launch, and adoption strategies for our supplier API, platform, and programs.
- Define supplier segments and personas across the buyer and partner success journey.
- Equip business development, sales, onboarding, partner success, and support teams with knowledge, messaging, processes, and collateral to attract new partners and grow product adoption.
- Create content, including email campaigns, to drive user activation and engagement.
We strive for better, not perfect. Our workplace is for everyone, and we want you to bring your unique identities, abilities, and experiences so we can collectively revolutionize travel and find the good out there.
Requirements- 3+ years of experience managing a product marketing team.
- 5+ years in product, product marketing, and/or marketing, preferably with an API or other technical products.
- At least 2 years in B2B product marketing with technical products, including some experience in the affiliate marketing and/or e-commerce distribution landscape.
- Proven success translating complex technical concepts into compelling value propositions and marketing messaging.
- Demonstrated capacity to craft holistic growth programs that drive adoption, engagement, and retention.
- We aspire to lead, tapping into talent, ambition, and knowledge to bring us – and you – to new heights.
- We're relentlessly curious, pushing beyond the usual, known, and
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