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Strategic Enrollment Leader

2 months ago

Fayetteville, North Carolina, United States Methodist University Full time
About the Role

We are seeking a highly skilled and experienced Strategic Enrollment Leader to join our team at Methodist University. As a key member of our senior leadership team, you will be responsible for developing and implementing comprehensive enrollment strategies to achieve our university's enrollment goals.

Key Responsibilities
  • Strategic Enrollment Planning: Develop and implement data-driven enrollment plans to achieve our university's short- and long-term enrollment targets, including traditional, transfer, international, online, and military-affiliated student populations.
  • Leadership and Collaboration: Collaborate with university leadership to implement strategic initiatives and goals, fostering a culture of data-informed and solution-oriented decision-making that inspires best practices regarding marketing, recruitment, admissions, financial aid, enrollment, student success, and retention.
  • Enrollment Operations: Lead the development and implementation of comprehensive enrollment operations, including the leveraging of financial aid optimization to maximize net tuition revenue, while increasing the quality and diversity of the undergraduate student body in campus and fully online programs.
  • Thought Leadership: Provide thought leadership and guidance for campus recruiting events, and engage faculty, staff, senior leadership, alumni, and students in the recruitment process, galvanizing the many constituencies of the University to join in helping realize enrollment goals.
  • Financial Planning: Partner with the Provost and CFO to develop multi-year net tuition projections and strategize regarding tuition and fee rates to maintain competitive advantage while communicating the value proposition of a Methodist University education to prospective students and their parents.
  • Process Improvement: Assess the organizational systems, processes, and procedures across enrollment management to improve efficiency and effectiveness while evaluating peer strategies to remain competitive.
Requirements
  • Education: Bachelor's degree required; Master's degree preferred. Suggested fields include: Higher Education Administration, MBA, Finance, Marketing, Management, or Communications.
  • Experience: Minimum of 5 years experience in leading recruitment and/or enrollment marketing and operations/systems in college/university admissions, including the recruitment of traditional, nontraditional, transfer, international, and/or online student populations.
  • Skills: Knowledge of current trends and best practices in recruitment of traditional and other student populations, strategic enrollment management, financial aid administration, and scholarship leveraging. Ability to work with large data sets, perform statistical analyses, and use data to inform decision making and planning.