Digital Asset Specialist

4 days ago


Atlanta, Georgia, United States ICP Full time
About ICP

ICP is a global leader in Content Operations, providing innovative solutions that drive exceptional business outcomes for top brands worldwide. Our expertise spans content management, logistics, creative operations, and digital commerce enablement, empowering global companies to achieve a seamless flow of content across all systems and channels.

About the Role

The Digital Asset Specialist plays a critical role in supporting the implementation of our client's Digital Asset Management system (DAM) and delivering excellence to our client's content ecosystem. This role focuses on Marketing asset management, supporting strategic goals, and ensuring seamless day-to-day delivery.

Key Responsibilities
  • Deliver system and user training
  • Raise incident tickets to technical support
  • Promote best practices and the DAM platform across all user groups
  • Escalate issues or questions to appropriate team members for resolution
  • Entry, tagging, and quality assurance of incoming assets for global distribution platforms
  • Audit files and metadata entries for completion and proper organization
  • Follow operational procedures to complete tasks in a timely manner
  • Respond and investigate end-user inquiries and requests
  • Support in providing reporting to stakeholders on platform usage metrics and KPIs
Operations Execution
  • Input into reports to track agreed-upon KPIs
  • Understand and work against SLAs
  • Execute day-to-day tasks, including training, shared inbox management, content ingestion, and documentation, to ensure smooth functioning
  • Ensure timely delivery of assets into the DAM platform
  • Participate in training to ensure alignment with organizational goals
  • Help create a productive and positive work environment
  • Provide exceptional customer service to the client and their vendors
  • Understand asset rights/usage/restrictions and compliance to ensure asset safety
Process Improvements
  • Execute against documented workflow and processes
  • Follow metadata schemas that reflect the true needs of the business
Collaboration
  • Collaborate with global cross-functional teams to learn best practices
  • Be a strong team player with your direct team and global partners
  • Build rapport and trust with others and all levels within ICP
  • Work with team members to generate new ideas and evolve and enhance existing programs
  • Work with team members to problem-solve and consult with account leadership as required
Client-Facing Engagement
  • Build a good understanding of clients' business issues, industry, competitors, and brands
  • Where required, collaborate with brand teams and agencies stakeholders to ensure content and campaigns are delivered on time and meet quality standards


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