Marketing Manager

5 days ago

San Jose, California, United States Santa Clara Family Health Plan Full time
Job Title: Manager, Marketing

At Santa Clara Family Health Plan, we are seeking a highly skilled and experienced Manager, Marketing to join our team. This is a key leadership role that will be responsible for developing and implementing marketing strategies to meet departmental and organizational objectives.

Key Responsibilities:
  • Develop and implement marketing strategies and goals consistent with SCFHP priorities, legislative/regulatory requirements, and the external customer and competitive environment.
  • Lead the development and implementation of impactful, high-quality marketing materials for members and the community, driving brand awareness, enrollment, and retention.
  • Lead and facilitate inter-department communication to identify specific requirements and establish project goals for development and maintenance of member materials and notices.
  • Develop, propose, and implement departmental goals and objectives; in addition, prepare and maintain required departmental plans, appropriate milestone charts, and related schedules.
  • Understand and track applicable regulatory and reporting requirements. Ensure accuracy, regulatory compliance, and audit retention for all materials or documents as applicable.
Requirements:
  • Bachelor's Degree in Marketing, Communications, or related field; or equivalent experience, training, or coursework.
  • Minimum five years of experience with duties and responsibilities as described above.
  • Minimum three years of leadership/supervisory/management experience.
  • Strong knowledge of current marketing, communications, and advertising trends, strategies, practices, and tools.
  • Ability to establish and maintain effective internal and external working relationships to organize and lead cross-functional teams.
Working Conditions:

Generally, duties are primarily performed in an office environment while sitting or standing at a desk. Incumbents are subject to regular contact with co-workers, managers, external partners, and vendors in person, by telephone and via work-related electronic communications.

This is a full-time position. The ideal candidate will have a strong understanding of marketing principles and practices, excellent communication and leadership skills, and the ability to work effectively in a fast-paced environment.

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