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Lead CRM Solutions Analyst

2 months ago

Knoxville, Tennessee, United States InsideHigherEd Full time

Senior CRM Analyst - Digital Learning

The Digital Learning unit is dedicated to enhancing the educational experience for online learners through innovative technologies and strategic solutions. Our mission is to break down barriers to access and success for students across the nation, ensuring impactful learning opportunities.

The Senior CRM Analyst plays a pivotal role in the Digital Learning department by spearheading the implementation and support of Salesforce platforms. This role encompasses business analysis, solution oversight, configuration, development, and the integration of changes into the Salesforce ecosystem. The analyst will also explore emerging technologies related to Salesforce Education Cloud, Data Cloud, and Marketing Cloud, collaborating closely with various units, campus partners, and external vendors to provide essential technical support.

Key Responsibilities:

  • Salesforce Administration: Manage daily Salesforce operations, including user management, system configuration, and data integrity. Implement customizations and develop insightful reports and dashboards.
  • Business Analysis: Collaborate with stakeholders to identify needs and translate them into effective Salesforce solutions. Conduct comprehensive analyses to define requirements and recommend process improvements.
  • Project Management: Oversee Salesforce-related projects, ensuring alignment with departmental objectives and timelines. Coordinate with cross-functional teams for successful execution.
  • Strategic Planning: Contribute to the development of strategies by providing insights based on Salesforce data. Stay updated on Salesforce advancements and act as a liaison between departments and support teams.

Qualifications:

  • Bachelor's degree required.
  • Must be authorized to work in the United States without sponsorship.

Preferred Experience:

  • Three or more years of experience in CRM technologies.
  • Experience in higher education environments.
  • Familiarity with ETL technologies and proficiency in Microsoft Office, particularly Excel.
  • Proven ability to manage multiple projects effectively and analyze complex data sets.

For consideration, applicants must submit a letter of interest, resume, and a portfolio of work samples, along with professional references.