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Physician Liaison Outreach Coordinator
2 months ago
Job Summary: We are seeking a highly motivated and experienced Physician Liaison / Outreach Coordinator to join our team at OptiMindHealth. The successful candidate will be responsible for promoting targeted growth in a specified territory and/or strategy by soliciting referrals from medical providers and healthcare institutions.
Key Responsibilities:
- Identify, initiate, and maintain contact/relationships with referral sources within a specified territory and/or strategy that will yield new referrals, and maintain existing referral base, for the organization.
- Conduct sales meetings with medical providers and referral coordinators in the communities served by OMH to ascertain and understand their needs and desires.
- Complete and track follow-up meetings with medical providers to close new or additional business and ensure that internal and external obstacles to business growth and retention are identified and minimized or eliminated.
- Identify and communicate key trends in service gaps and/or breakdowns that would be critically important to long term referral relations and recommend solutions to OptiMindHealth's Director of Physician Relations, Chief Operating Officer, and Chief Executive Officer.
- Facilitate meetings with healthcare institution office managers and other ancillary staff to provide information, gather market intelligence and understand referral patterns to establish and maintain referral relationships.
- Document meeting results and necessary follow-up in the customer relationship management (CRM) system.
- Prepare and present weekly activity reports, identifying trends, additional business opportunities, and obstacles to new business growth.
Requirements:
- Experience in sales, marketing, or public relations is required.
- Excellent verbal and written English skills are required.
- The ability to motivate, negotiate, and persuade referring doctors and institutions into a course of action.
- Familiarity with various electronic health records platforms and willingness to be trained on proprietary systems.
- Excellent knowledge of sales and customer relationship management software and Microsoft Outlook, Teams, Excel, PowerPoint and Word, and other Microsoft collaboration tools.
Preferred Qualifications:
- Bachelor's degree in business, healthcare administration, or public health administration.
- Two years (2+ years) of progressive healthcare sales experience preferably in a multi-site healthcare organization preferred.
