Director of Public Relations

4 weeks ago


Waynesboro, Virginia, United States Lumos Networks Full time
Job Summary

Lumos Networks is seeking a highly skilled Director of Public Relations to join our team. As a key member of our marketing department, you will be responsible for developing and implementing PR strategies to enhance our brand image and public perception.

Key Responsibilities
  • Develop and implement PR strategies to enhance brand image and public perception.
  • Oversee media relations: writing press releases, managing media inquiries, and organizing press conferences.
  • Build and maintain positive relationships with journalists, influencers, and key stakeholders.
  • Monitor and manage Lumos's reputation across traditional and social media platforms.
  • Lead crisis communication efforts by preparing and delivering timely, effective responses.
  • Analyze PR campaign performance, provide reports, and recommend improvements.
  • Manage external agencies and vendors, ensuring alignment with Lumos objectives and goals.
  • Stay informed on industry trends and news to keep company communications relevant and proactive.
  • Create compelling content for various platforms, including blogs, social media, and internal newsletters.
  • Collaborate with internal teams, including marketing, sales, and senior management, to align PR efforts with business goals.
  • Support internal and external corporate communications needs of the business.

Requirements
  • 10+ years' community, communications leadership experience, including being able to inspire and bring out the best in agency and cross-functional teams.
  • Expert understanding of building communications anchored in our purpose, employing effective tools to drive business outcomes.
  • Proven results and credibility across owned and earned media channels.
  • Fluency in digital marketing, including a clear understanding of digital channels, social media, content, etc. Understanding of the interplay between brand and performance marketing and how to best leverage across channels.
  • Excellent written and verbal communication skills.
  • Ability to field questions from media outlets with credibility and confidence.
  • Ability to succeed in a fast-paced environment, including quickly and accurately assessing opportunities to determine the best approach.

Benefits
  • Comprehensive health, dental, and vision coverage.
  • Competitive compensation packages, including bonus options for eligible positions.
  • Paid Time Off and 12 Paid Holidays / Personal Days.
  • Health Savings Accounts (HSAs) and Flexible Spending Accounts (FSAs).
  • 100% employer-paid life and disability insurance.
  • Employee Assistance Program (EAP) with access to professional support for life's challenges.
  • 401K plan w/ up to 5% employer contribution and a self-directed brokerage option.
  • Wellness program offering education and cash incentives for gym attendance and nutrition programs.
  • Employee referral bonuses.
  • Discounts on Lumos Fiber Internet for employees who live in our service areas.


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