Marketing Director

2 weeks ago

Reston, Virginia, United States EnterGain Full time

About the Role

We are seeking a highly skilled Marketing Manager to join our team at EnterGain. The successful candidate will be responsible for developing and executing marketing strategies to drive revenue and maintain the creative integrity of our projects.

Key Responsibilities

  • Develop and implement marketing plans in coordination with internal teams, including Label, Creative, Marketing, Production, and Licensing.
  • Create new business opportunities for releases by leveraging traditional and new marketing channels, including digital, retail, press, radio, branding, creative partnerships, social media, and more.
  • Develop and maintain marketing materials, including one-sheets, pitch decks, promo alcoves, and other visual aids, while ensuring fidelity to the creative integrity of the source materials.
  • Collaborate with the Label Manager/PM to coordinate marketing efforts with external teams, including artists, managers, publicists, radio, distribution, sync teams, and more.
  • Proactively reach out to Digital Service Providers, cultivating and maintaining direct relationships with key contacts at DSPs, including Spotify, Apple, Amazon, Tidal, Qobuz, Deezer, and more.
  • Cultivate and maintain relationships with key radio stations, programmers, pluggers, and other industry professionals.
  • Drive Direct Store outreach, cultivate relationships with key stores, and create and maintain an opt-in retail newsletter.
  • Work with the Label Manager, Label Coordinator, and Direct Sales Coordinator to participate in D2C sales strategy and execution, including making and managing a calendar for regular D2C sales, newsletter content and timing, and sales analysis.
  • Maintain company social media accounts and communities, including newsletters, websites, Discord, Reddit, and more.
  • Work with Ownership and A&R to implement internal creative marketing initiatives, including creative newsletters, playlisting ecosystem, Nootropic, Direct Line, and more.
  • Administer streaming, pre-order, and sales reporting, pulling available streaming and sales reports and tracking in a week-over-week documentation.

Requirements

  • At least 5 years of progressive responsibility in a relevant sector of the music industry, including artist management, marketing agencies, music distributors, or artist partnership roles.
  • Strong existing relationships with music promotional outlets, marketing partners, managers, and agents, with the ability to create and foster new relationships across the ecosystem.
  • A successful track record of interfacing across an organization, including with promotions, marketing, A&R administration, and finance.
  • Awareness of and affinity for the community and genres important to our label and artists.
  • Detail-oriented and a strong communicator with excellent verbal and written communication skills.
  • Responsible, trustworthy, friendly, and able to uphold our company principles at all times.
  • Highest level of integrity, resourcefulness, resilience, and work ethic.
  • Proficient in all basic office computer skills, including email, Google suite, Excel, and more.

Compensation

Competitive salary, incentive, and benefits will be offered, commensurate with the role and the final hire's experience. Depending on the knowledge, skills, abilities, experience, education, network, and location of the final hire, the base salary is anticipated at an annual rate in the range of $65K to $75K + benefits.

Equal Opportunity & DEI

We are an equal opportunity employer and make employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, age, or any other status protected by law. We strive to create a diverse, welcoming, equitable, and inclusive environment for all applicants, employees, and partners.

Disclaimer

The job description above is intended to set forth the general nature of the work that will be expected of the person who takes on this role. The job description is not, however, meant to be construed as an exhaustive list of all the duties and responsibilities required for this role. From time to time, all colleagues may be required to perform duties outside their normal responsibilities as needed, and the priorities within each role evolve over time based on the needs of the business.

Contact

EnterGain is the exclusive recruiter on this project. Qualified interested candidates are encouraged to apply directly to this posting.

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