Journey Architect

3 weeks ago

Culver City, California, United States Synergis Full time
About the Role

We are seeking a highly skilled Journey Architect to join our team at Synergis. As a key member of our Growth Marketing Operations team, you will play a critical role in enabling on-device communications and automated messaging for media products and services.

Your primary responsibility will be to drive and perform the day-to-day operational workflows of growth marketing. You will work closely with various teams, including growth marketing, product, engineering, and business, to develop and launch multi-channel customer communications for Services.

Key Qualifications:

  • 5-8 years of lifecycle marketing experience building and launching acquisition and engagement initiatives
  • Experience with CRM or ESP platforms such as Salesforce Marketing Cloud/ExactTarget, Braze, Oracle Responsys
  • High aptitude for logical reasoning and critical thinking. Experience in SQL preferred.
  • Exhibit high attention to detail and organization to deliver quality projects in a timely manner
  • Innovator who is proactive, thoughtful and resourceful with a willingness to tackle ambiguity and roadblocks.
  • Ability to react calmly to curveballs, devise contingency plans, make judgment calls and pivot as needed under pressure in an evolving environment
  • Great teammate mentality with strong consideration for impact on partners
  • Effective communication skills in all mediums—from slack and email to presentations.

Responsibilities

Developing, testing, and deploying customer journeys. This involves assessing product and strategy objectives, platform capabilities and data needs.

Collaborating and communicating clearly and effectively with stakeholders given the complexities of global large-scale projects, ensuring that operational plans, deliverables and risks are properly addressed and aligned.

Optimizing performance through A/B testing to drive incremental growth and overall program improvement. Monitoring campaign performance for operational integrity and identifying and communicating issues to internal teams.

Identifying key opportunities of improvement in campaign performance, operational efficiency and processes, and product tooling.

Building a knowledge portal of best practices and playbooks that serve as a reference and training resource.

What We Offer

We offer a competitive hourly pay rate range of $60 to $75/hr, dependent on factors including but not limited to client requirements, experience, statutory considerations, and location. Benefits available to full-time employees include medical, dental, vision, disability, life insurance, 401k and commuter benefits.

Synergis is proud to be an Equal Opportunity Employer. We value diversity and do not discriminate on the basis of race, color, ethnicity, national origin, religion, age, gender, gender identity, political affiliation, sexual orientation, marital status, disability, military/veteran status, or any other status protected by applicable law.

Qualified applicants with arrest or conviction records will be considered for employment in accordance with the requirements of applicable state and local laws, including but not limited to, the San Francisco Fair Chance Ordinance, the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

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