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Product Marketing Director for AI Wearables

2 months ago


Burlingame, California, United States META Full time
About the Role

We are seeking an experienced Product Marketing Director to lead our AI consumer experiences for emerging wearable products at Meta Reality Labs. As a key member of our Wearables team, you will be responsible for influencing early-stage product development and leading go-to-market strategy for our AI experiences.

Key Responsibilities
  • Build and lead a high-performing team of software and developer product marketers, managing team performance and supporting career development and growth.
  • Manage a portfolio of AI and multi-modal AI-powered products and help shape our strategy around establishing product market fit that guides product development and sales objectives.
  • Work hands-on with key stakeholders to advance project milestones and drive product market fit, including prioritizing audience use cases and needs, identifying and sizing key markets to target, and constantly monitoring engagement and NPS.
  • Partner with product leadership to influence product and business strategy with a view of customer needs and market opportunities.
  • Design and lead go-to-market strategy, communications, and execution in partnership with key stakeholders, such as Product Management, Marcom, Communications, and Product Growth teams to ensure we achieve our business goals and objectives.
Requirements
  • 15+ years of experience in product marketing, product management, management consulting, business strategy, or a similar field.
  • 8+ years of demonstrated people management experience coaching and developing team members, including experience managing other leaders.
  • Track record of building partnerships with Product Management and cross-functional teams, and shaping multi-year product roadmaps and go-to-market strategies.
  • Leadership experience in a global role and knowledge of diverse cultural, social, and business landscapes.
  • Experience owning and overseeing multiple portfolio areas and marketing vision while creating buy-in and enthusiasm from peers, individual contributors, and other leaders.
  • Experience influencing and leading strategies across multiple lines of business and matrixed teams.
  • Experience identifying and analyzing complex, long-term, critical problems facing the relevant areas of the business and driving solutions for them.
  • Understands organizational health, can articulate an organizational vision, and can effectively diagnose and make recommendations to solve complex issues that may span multiple teams (including decisions around resource prioritization, top-level goal alignment, and balancing impact with team longevity).
Preferred Qualifications
  • MS/MBA degree.
  • Experience managing a multi-disciplinary team.
  • Experience bringing new products to market.
  • Experience and/or domain knowledge in artificial intelligence, augmented reality, virtual reality, mixed reality, wearable devices, mobile devices, and/or hardware/software platforms.
  • Experience driving organizational health and an organizational vision, and can effectively diagnose and make recommendations to solve complex issues that may span multiple teams (including decisions around resource prioritization, top-level goal alignment, and balancing impact with team longevity).
  • Experience with founding or leading a company or division and/or launching products and businesses.
Compensation and Benefits

$232,000/year to $296,000/year + bonus + equity + benefits

About Meta

Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

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