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Market Insights Analyst

2 months ago

Stamford, Connecticut, United States Haverhill Management, LLC Full time
Marketing Research Analyst Role

Haverhill Management, LLC is in search of a Marketing Research Analyst who will play a pivotal role in shaping our marketing strategies through data analysis and geographic insights. This position requires a keen understanding of GIS technology to extract meaningful insights that will inform our marketing initiatives.

Key Responsibilities:

  • Employ GIS tools to evaluate consumer demographics and geographic data
  • Perform both quantitative and qualitative analysis on market competitors and consumer behavior
  • Examine market dynamics and consumer profiles using diverse data sources
  • Compile and present data in organized formats such as spreadsheets, charts, and graphs
  • Deliver actionable business insights and strategic recommendations based on data
  • Keep abreast of market developments and industry standards
  • Conduct thorough market research and document the findings
  • Interpret analytical data and generate comprehensive reports

Required Qualifications:

  • Bachelor's degree in a relevant field
  • Minimum of 1 year experience in data analysis
  • At least 1 year of experience with GIS, statistical analysis, or related coursework
  • Familiarity with CRM systems, statistical software, and databases is advantageous
  • Strong analytical and critical thinking capabilities
  • Exceptional communication and presentation skills
  • Detail-oriented with excellent organizational skills

Benefits Offered:

  • Generous vacation and paid holiday policies
  • Comprehensive health insurance for employees and their dependents