Community Relations Director

6 days ago

Hammond, Indiana, United States Phoenix Senior Living Full time
Community Engagement Director

The Phoenix at Hammond is seeking a highly skilled Community Engagement Director to join their team. This role reports to the Executive Director and is responsible for driving sales execution at the community level.

Purpose

The Community Engagement Director is responsible for generating new sales leads, converting leads to move-ins, implementing Phoenix sales systems, and developing eternal business relationships to generate referrals.

Key Responsibilities
  • Codes and submits community sales department invoices for processing and payment.
  • Manages the department budget, including labor and other expenses, and its impact on the community's bottom line.
  • Provides detailed and accurate weekly and monthly sales and marketing productivity reports to the community Executive Director and/or Phoenix senior operations team.
  • Manages sales and marketing data, audits, training, analysis, and implementation.
  • Ensures inquiry forms are always available at the front desk and qualified leads are entered into the CRM database.
  • Completes Marketing Action Plan on a timely basis each month.
  • Conducts bi-annual competitive market research and provides the regional sales team with all data necessary to complete an accurate ranking and analysis of designated competitors in the communities' market.
  • Presents the company in a positive and professional manner and meets monthly with sales team to review sales and marketing activity, quality assurance, and other key marketing issues.
  • Strives to educate the community at large about Phoenix's unique approach to senior living services and recognizes opportunities to market Phoenix Senior Living communities and acts upon them as appropriate.
Requirements
  • College degree preferred, 3-5 years experience in sales and marketing, preferably in senior housing.
  • Previous experience working with the elderly and/or disabled in a paid or volunteer position is highly desirable.
  • Computer proficiency with working knowledge of Windows, Power Point, Excel software.
  • Ability to be flexible and work in an environment that promotes teamwork and collaboration.
  • Excellent communication skills, both verbal and written, and the ability to relate in a positive and professional way to a diverse resident and employee population.
Physical Requirements

In an 8 hour workday, associate may stand/walk for 2-4 hours, sit for 0-2 hours, and drive for 60-120 minutes, 4 times a week. Associate will support/assist with lifting/carrying up to 70 lbs occasionally and 40 lbs frequently.

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