Data Insights Manager

2 weeks ago


Columbia, Maryland, United States Dentsu Full time
About the Role

As a Data Insights Manager at Dentsu, you will play a key role in driving innovation in analytics and making a meaningful impact for clients. This exciting opportunity is part of our Customer Experience Management (CXM) team, where you will have the chance to work remotely anywhere within the continental U.S. and be part of a supportive and collaborative work environment.

Key Responsibilities
  • Manage data collection with clients to ensure accurate and timely data input
  • Develop reports and processes to maintain data quality control
  • Implement and develop attribution models to assess marketing effectiveness
  • Interpret and visualize model estimates and diagnostics for client presentations
  • Drive continuous improvement and innovation in analytics practices
Requirements
  • Bachelor's degree in statistics, economics, applied mathematics, optimization, computer science, or physics; advanced degree preferred
  • 2+ years of experience applying analytics to measure marketing effectiveness with a focus on measurement and attribution
  • Experience with TV, digital media, and CRM data
  • Knowledge of statistics/data science, including regression and machine learning techniques
  • Advanced modeling skills with Python and R
Preferred Qualifications
  • Experience working in a cloud environment, especially GCP and AWS
  • Familiarity with platforms like Databricks
  • Data visualization experience with tools like Tableau or Power BI
  • Ability to collaborate with global teams to share insights and techniques

Salary up to $126,500 and a range of benefits, including medical, dental, vision, and 401(k) matching, make this an attractive opportunity for the right candidate. If you are passionate about analytics and want to drive innovation in a supportive and collaborative environment, apply now



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