Product Advocate Developer Platform

1 week ago

San Francisco, California, United States Cloudflare Inc Full time
About Us

At Cloudflare, we're on a mission to help build a better Internet. Our network powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies. We protect and accelerate any Internet application online without adding hardware, installing software, or changing a line of code.

Our Mission

We equip politically and artistically important organizations and journalists with powerful tools to defend themselves against attacks that would otherwise censor their work. We also created Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration.

Job Description

We're looking for a Product Advocate to join our Self-Serve team. As a Product Advocate, you'll help customers on the Developer Platform scale up their product adoption and identify new use cases to help them grow. This customer-facing position involves working directly with Self-Serve customers to enhance adoption, focus on retention, and escalate their engagement to the point of needing a contractual commitment.

Responsibilities
  • Serve as a GTM expert in our Developer Platform, especially in Storage Products, Application and Compute, Media, and AI.
  • Identify and determine ideal use cases for current and future developer customers, Expand customer consumption and spend over time, and minimize churn through high touch account coverage.
  • Run targeted campaigns both jointly with developer marketing teams and on a more ad hoc basis to increase usage and promote new product adoption.
  • Collaborate with Developer Advocacy and Marketing to convert top of the funnel developer awareness into customer engagement through targeted outreach and support marketing efforts including events, webinars, and customer case studies.
  • Enhance the customer experience for Startup Program participants, acting as their main GTM contact from onboarding to program completion.
  • Collaborate with Account Executives to support Developer Pay-As-You-Go Customers, selling the way the customer intends to buy, either by helping customers grow with Self-Serve adoption, or work with Account Executives on developer opportunities when customers require a contract commitment.
  • Regularly provide insights and updates on customer trends and stories to the broader Developer GTM Team.
Requirements
  • Minimum of 5+ years of Cloud Sales experience, preferably with a focus on developer-centric selling.
  • Independent, self-motivated professional with excellent time management.
  • Excellent verbal and written communication skills.
  • Ability to multi-task and adjust priorities to meet deadlines.
  • Proficient building models in Excel/Google Sheets and working knowledge of SQL.
  • Prior experience with Salesforce CRM, Tableau, Big Query, BoostUp is a plus.
  • Strong analytical capabilities with ability to handle and interpret large data sets.
  • Proven ability to nurture and grow customer relationships over a long-term horizon.
Benefits

Cloudflare offers a complete package of benefits and programs to support you and your family. Our benefits programs can help you pay health care expenses, support caregiving, build capital for the future and make life a little easier and fun. We're proud to be an equal opportunity employer and provide reasonable accommodations to qualified individuals with disabilities.

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