Community Outreach and Business Development Specialist

3 weeks ago

Windsor Locks, Connecticut, United States FREEDOM CARE , LLC Full time

About FreedomCare, LLC

At FreedomCare, LLC, we are committed to providing innovative and compassionate home care services to our patients. As a leading healthcare company, we strive to deliver exceptional patient care and outcomes while fostering positive relationships with our communities. Our team of dedicated professionals is passionate about making a positive impact on the lives of others.

Job Summary

We are seeking a skilled Community Outreach and Business Development Specialist to join our team in Connecticut. This is a hybrid role that requires fieldwork throughout Hartford, CT and nearby counties. The successful candidate will play a pivotal role in expanding our services, building a robust referral network, and developing business in areas where we are establishing new locations as well as enhancing our presence in areas where we already have locations.

Key Responsibilities

  • Develop Outreach Strategies
    • Create and implement comprehensive outreach strategies to engage with target communities and key stakeholders.
    • Identify opportunities for collaboration and partnership with community organizations, government agencies, businesses, and other relevant entities.
  • Stakeholder Engagement
    • Build strong relationships with community leaders, local organizations, government agencies, and other stakeholders.
    • Represent the organization at community events, public meetings, and other forums to promote the organization's initiatives.
    • Serve as a primary point of contact for community inquiries and concerns.
    • Quarterly review of services and reports with key partners.
  • Coordinate Community Events
    • Design and oversee community programs and events that support the organization's goals.
    • Collaborate with internal departments to integrate community engagement efforts across the organization.
    • Plan, organize, and coordinate community events, workshops, and information sessions to raise awareness of our organization's services and initiatives.
    • Collaborate with internal teams to ensure seamless execution of events and maximize community participation.
  • Strategic Planning and Execution
    • Develop and implement a comprehensive community engagement strategy that aligns with the organization's mission, vision, and values.
    • Identify and prioritize key community issues and opportunities for engagement.
    • Monitor and evaluate the effectiveness of community engagement initiatives and adjust strategies as needed.
    • Work collaboratively with the internal marketing team.
  • Build Partnerships
    • Establish and nurture relationships with community leaders, influencers, and organizations to support our outreach efforts and enhance our impact.
    • Cultivate and maintain strong relationships with decision-makers within the long-term care sector.
    • Seek opportunities for collaboration and joint initiatives that align with our mission and goals.
    • Analyze and research community partner needs for positive ROI.
  • Engage with Stakeholders to Build Awareness
    • Act as a primary point of contact for community inquiries, feedback, and concerns, and ensure timely and appropriate responses.
    • Represent our organization at community meetings, forums, and events to share information, gather insights, and build rapport with stakeholders.
    • Effectively communicate the benefits of our services, demonstrating how they can enhance patient care and outcomes.
  • Communications and Public Awareness
    • Develop and distribute outreach materials, including brochures, flyers, and digital content, to effectively communicate our organization's mission, programs, and impact.
    • Develop and execute communication plans to keep the community informed about the organization's activities and initiatives.
    • Create content for newsletters, social media, press releases, and other communication channels.
    • In partnership with the marketing team, promote the agency's mission and values in all business development activities while developing and implementing strategies and activities to enhance the agency's brand identity and effectively promote its mission and values.

Requirements

  • Bachelor's degree or 5+ years of relevant experience in the field in community outreach, public relations, or related roles, with a strong track record of successful engagement and partnership development.
  • Licensed Social Worker recommended.
  • 2-3 years' experience working in a homecare agency, community service-oriented agency, etc. preferred.
  • Proven experience in the home care sector, with a deep understanding of its dynamics and needs.
  • 2-3 years' prior experience working with Medicaid providers preferred.
  • Must be able to travel throughout the city of Hartford, CT and neighboring counties.
  • Strong track record in sales, with a demonstrated ability to acquire new clients and drive business growth.
  • Proven experience in business development, preferably in the healthcare or home care industry.
  • Excellent communication skills, including written, verbal, and interpersonal abilities, with the ability to effectively engage diverse audiences and drive interest through targeted messaging.
  • Strong organizational skills and attention to detail, with the ability to manage multiple projects and priorities simultaneously.
  • Critical thinking and problem-solving abilities, with a creative approach to developing innovative outreach strategies and initiatives.
  • Ability to work collaboratively with internal teams, external partners, and community stakeholders to achieve shared goals and objectives.
  • Passion for community engagement, social impact, and making a difference in the lives of others.
  • Proactive and self-motivated with a passion for improving healthcare delivery and patient outcomes.

About the Opportunity

We offer a competitive salary range of $60,000 to $80,000 per year, depending on experience and qualifications. Our comprehensive benefits package includes medical benefits, retirement plans, wellness programs, and ongoing learning opportunities to grow your career. We are an Equal Opportunity Employer and celebrate diversity, committed to creating an inclusive environment for all employees.

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