Marketing Vice President

About the Role

R.S. Hughes is seeking a highly skilled and experienced Marketing Vice President to drive the company's overall growth and profitability. As a key member of the leadership team, this individual will be responsible for developing and executing demand generation strategies that align with revenue goals and contribute to pipeline growth and sales success.

Key Responsibilities

• Develop and implement a strategic marketing plan aligned with the company's overall business objectives and growth targets.
• Align marketing strategies with revenue goals and own the marketing contribution to sales pipeline and revenue.
• Oversee the development and execution of demand generation strategies that drive leads, pipeline growth, and ultimately revenue.
• Work closely with the sales leadership team to align marketing efforts with sales strategies and ensure smooth lead handoff and high conversion rates.
• Implement and manage service level agreements (SLAs) between marketing and sales to ensure accountability and performance tracking.
• Partner with Marketing Ops to co-lead the development and execution of analytics and reporting frameworks that provide insights into marketing effectiveness, pipeline health, and revenue impact.
• Use data to optimize marketing campaigns, measure ROI, and make informed decisions about resource allocation.

Requirements

• Bachelor's degree in Marketing, Business, or related field. Master's/MBA preferred.
• Minimum eight years of proven experience managing and motivating a sizable marketing organization in a large B2B industrial distributing or product manufacturing environment.

Skills and Qualifications

• Highly self-motivated with the ability to work independently, attend to detail, and generate results in a fast-paced environment.
• Outstanding writing and presentation skills with an intermediate knowledge of Microsoft Office, including Word, Excel, and PowerPoint.
• Position requires heavy external client interaction. Must have the ability to accommodate travel to client sites and industry events.
• Must demonstrate solid listening skills and a consultative sales approach with proven ability to identify and build relationships with C-Level executives and key decision makers.