Marketing Manager

2 days ago


Albany, New York, United States Rensselaer Polytechnic Institute Full time
Job Summary

The Marketing Manager plays a crucial role in promoting the Fashion Innovation Center (FIC) and New York State's sustainable fashion industry. This position involves working with RPI faculty and staff, FIC Consortium members, and partner organizations to develop and execute a comprehensive marketing and outreach program.

Key Responsibilities
  • Develop and promote the FIC and its mission and vision to various audiences, including brands, retailers, designers, consumers, manufacturers, and nonprofits.
  • Work with the FIC's applied research, laboratories, education, training, and company award support, as well as with NYS enterprises.
  • Develop messaging and marketing collateral, and seek opportunities to expand funded FIC research, meetings, laboratories, and facilities.
  • Support the FIC's innovation and entrepreneurship program, and help identify and develop collaborative projects that respond to industry needs.
Requirements
  • Bachelor's Degree in a related field.
  • Six (6) years' experience working in marketing/sales at the regional or national level.
  • Demonstrable experience in marketing and outreach with effective communication and public speaking.
  • Demonstrated success in writing business/marketing plans and proposals for funding, ideally including from government agencies and charitable organizations.
  • Experience working in a business context meeting industry needs.
Preferred Qualifications
  • Master's Degree in a related field.
  • Experience with Fortune 500 businesses as well as small and medium-sized enterprises.
  • Experience negotiating and managing contract terms and conditions.
  • Textile and/or apparel manufacturing, design, or brand and retail industry experience preferred.
Working Conditions

This job is located in Troy, NY, and the position is hybrid eligible for a person living in New York State or nearby. Some work must be on the Rensselaer Polytechnic Institute main campus in Troy, NY, and at trade shows and other events.



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