Digital Marketing Coordinator

1 week ago


Black Hawk, Colorado, United States Ameristar Full time
Job Title: Digital Marketing Administrator

We are seeking a highly skilled Digital Marketing Administrator to join our team at Ameristar. As a key member of our marketing department, you will be responsible for developing and executing innovative strategic plans to increase customer acquisition, maintain retention, and generate revenue from all omni-channels.

Key Responsibilities:
  • Work with the Assistant Marketing Manager to develop and execute strategic plans to increase customer acquisition and retention.
  • Provide assistance in the areas of advertising, property marketing, and promotions.
  • Route approvals for all advertising, promotions, social, and events collateral.
  • Manage the planning, implementation, and oversight of digital signage projects.
  • Use various digital management software to schedule and maintain current brand and promotional creative on all digital signage across the property.
  • Serve as a day-to-day corporate advertising contact, relaying important information on the status of deliverables, meetings, events, and other initiatives to Assistant Marketing Manager and internal stakeholders.
  • Assist with the creation of engaging, timely, and easily accessible content for all social outlets.
  • Ensure adherence to established brand standards, guidelines, and voice in partnership with property outlets and external agencies.
  • Enthusiastically support, actively promote, and demonstrate superior customer service in accordance with department and company standards and programs.
  • Responsible for ensuring compliance with all regulatory concerns within area of responsibility and reporting potential issues to Management.
  • Maintain strict confidentiality in all departmental and company matters.
Requirements:
  • Bachelor's degree in marketing, finance, or related area; or equivalent combination of education and experience.
  • Strong technical proficiency and knowledge in MS Office (Word, Excel & Outlook) and Teams.
  • Possess excellent oral and written communication skills; strong client interface and presentation skills preferred.
  • Must be able to work independently.
  • Excellent organization and collaboration skills.
  • Detail-oriented and willingness to learn and adapt with technology.
  • Knowledge of computers, Word, and Excel programs and quantitative analysis skills helpful.
  • One (1) year of related experience required, preferably in marketing.
  • Familiarity with current and emerging digital marketing trends.
  • Must have the ability to think critically and creatively.
  • Familiar with Adobe Creative Suite and Canva.
  • Ability to follow verbal and written direction.
About Us:

We are a leading provider of integrated entertainment, sports content, and casino gaming experiences with 43 destinations across North America, online sports betting, and iCasino via ESPN BET and theScore Bet Sportsbook and Casino. We are committed to values like diversity and sustainability for our community, our team members, our vendors, and our planet.

We are an equal opportunity employer and offer a competitive starting salary of $55,000 annually, based on experience.



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