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Economist - Marketing Insights Specialist
2 months ago
We are seeking an Economist to spearhead the rapid growth of our Marketing Measurement solutions at Amazon.
The team focuses on building scalable Machine Learning and causal inference solutions to estimate the effectiveness of Amazon marketing efforts and provide actionable insights to the various marketing teams within Amazon.
We work closely with business stakeholders and strive to continuously produce tangible impact on the company's strategic and tactical planning and operations.
A successful candidate will be a self-starter, comfortable with ambiguity, able to think big and be creative, while still paying careful attention to detail.
Key Responsibilities- Apply your expertise in causal modeling and Machine Learning to develop systems that describe how Amazon's marketing campaigns impact customers' actions.
- Own the end-to-end development of novel causal inference models that address the most pressing needs of our business stakeholders and help guide their future actions.
- Improve upon and simplify our existing solutions and frameworks.
- Review and audit modeling processes and results from other economists/scientists, both junior and senior.
- Work with marketing leadership to align our measurement plan with business strategy.
- Formalize assumptions about how our models are expected to behave and explain why they are reasonable.
- Identify new opportunities that are suggested by the data insights.
- Bring a department-wide perspective into decision making.
- Develop and document scientific research to be shared with the greater science community at Amazon.
- PhD in economics or equivalent.
- 2+ years of industry, consulting, government, or academic research experience.
- Knowledge of at least one statistical software package such as R, Stata, Matlab, SAS.
- Experience in implementing modern Machine Learning methods (e.g., boosted regression trees, random forests, neural networks).
- Experience working with very large, disparate data sets and big data tools such as Spark.
Amazon is committed to a diverse and inclusive workplace.
Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.