E-Commerce Strategist

2 weeks ago

Newport Beach, United States House of Sillage Full time

Company Overview

House of Sillage is a luxury fragrance brand that combines artistry, craft, and innovation to create timeless elegance. Founded by Nicole Mather, the company is dedicated to providing exceptional customer experiences through its sophisticated fragrances.

Salary: $80,000 - $120,000 per annum

Job Description

We are seeking an experienced E-Commerce Manager to join our team. As an E-Commerce Manager, you will play a pivotal role in optimizing our online business operations and delivering exceptional customer service. You will maintain all our sales touchpoints, including website, online marketplaces, and aggregators, and oversee online sales, manage stock inventories, and optimize the overall customer experience.

Key Responsibilities

  • Develop and implement effective e-commerce growth strategies to identify and capture new customer base and business opportunities.
  • Optimize end-to-end e-commerce journey for our customers, from lead generation to conversion and post-purchase follow-up.
  • Manage and maintain e-commerce platforms, including product listings, pricing, and inventory management.
  • Enhance customer experience by working closely with other departments, such as marketing, content, and customer service.
  • Conduct market research and analysis to identify potential prospects, conduct outreach, and build customer relationships to drive sales.
  • Manage day-to-day operations of the e-commerce platforms, including product listings, promotions, pricing, and customer service.
  • Optimize SEO and SEM, driving website traffic, conversation rate optimization, inventory management.
  • Promotion Planning and execution, trend identification, driving all sales performance nationally and globally.
  • Web design, web graphics including coding.
  • Strategize and optimize social media advertising and email marketing.
  • CUSTOMER SERVICE MANAGEMENT AND OPTIMIZING CUSTOMER EXPERIENCE.
  • Analyze data and generate reports to track e-commerce performance, identify trends, and make data-driven recommendations for improvement.
  • Demonstrate products with sales data to prospective clients, negotiate contracts, and close sales deals with stakeholders.
  • Collaborate with cross-functional teams, including development, marketing, and customer service, to execute online campaigns and promotions to attract leads.
  • Monitor customer feedback, reviews, and ratings to identify areas of improvement and implement strategies for enhancing customer satisfaction and retention.
  • Attend conferences, events, and trade shows to showcase products and represent the retail sales team.

Requirements and Skills

To succeed in this role, you should have 3+ years of experience in the e-commerce industry with a proven track record of driving online sales and achieving revenue targets.

Desirable Qualifications

  • Bachelor's degree in e-commerce, digital marketing, business administration, or a related field.
  • Experience with CRM and marketing automation platforms such as Salesforce, Mailchimp, or HubSpot for customer segmentation, targeting, and personalized marketing campaigns.
  • Proficiency in using analytics tools such as Google Analytics, Google Tag Manager, or similar to track and analyze e-commerce performance metrics.
  • Familiarity with online marketing tools, including social media advertising, email marketing, SEO, and SEM.
  • Ability to work collaboratively and take charge as a leader when required.
  • Willingness to travel (domestic and international) for company events.

Benefits

We offer competitive remunerations, comprehensive benefits, and growth opportunities within the company.

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