Senior Manager, Digital Analytics Lead

17 hours ago


Bethesda, Maryland, United States Total Wine & More Full time
Senior Manager, Digital Analytics Lead

Total Wine & More is seeking a highly skilled Senior Manager, Digital Analytics Lead to join our Digital Team. As a key member of our leadership team, you will be responsible for leading a team of analysts in the efforts to measure and evaluate the Digital Business. Your expertise in data analysis and strategic recommendations will drive business growth and improvement.

Key Responsibilities:

  • Lead a team of analysts in the efforts to measure and evaluate the Digital Business
  • Identify challenges and opportunities for improvement through data analysis
  • Guide end-to-end implementation of testing and optimization plans
  • Produce testable hypotheses related to customer acquisition/retention, micro and macro conversion, user experience and product features
  • Participate in the Agile process and bring decision-driving information to each of the teams to support the product and optimization roadmaps

Requirements:

  • Bachelor's Degree in a relevant quantitative field
  • 6+ years of experience as an analyst in a corporate or consulting environment
  • Experience leading an a/b testing program
  • Experience managing individual contributors in a fast-paced analytics environment
  • Strong experience using web optimization tools such as Adobe Target, Optimizely, VWO, or Google Optimize
  • Experience with Business Intelligence Tools (Tableau, Power BI, Looker)
  • Experience using SQL or Python to perform advanced analytics and query data from relational databases

What We Offer:

  • Paid Time Off (PTO)
  • Generous store discounts
  • Health care plans (medical, prescription, dental, vision)
  • 401(k), HSA, FSA, Pre-tax commuter benefits
  • Disability & life insurance coverage
  • Paid parental leave
  • Pet insurance
  • Critical illness and accident insurance
  • Discounted home and auto insurance
  • College tuition assistance
  • Career development & product training
  • Consumer classes

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