CRM Data Analyst
4 weeks ago
Job Title: CRM Data Analyst
Job Summary: We are seeking a skilled CRM Data Analyst to join our team at Outrigger Resorts & Hotels. As a CRM Data Analyst, you will be responsible for managing and analyzing customer data to drive business growth and improve customer engagement.
Key Responsibilities:
- Develop and execute strategies for CRM and database management, configuration, and integrations.
- Work with various stakeholders and cross-functional teams to develop and execute strategies in segmentation, data management, loyalty, and personalization.
- Lead a data-centric CRM segmentation strategy, profile management best practices, and serve as the CRM data platform manager for our guest and loyalty databases.
- Assist with management and implementation of technical design and integration for our CRM & CDP pipeline and profile enrichments.
Requirements:
- College degree or at least three years' experience in a related field.
- Strong technical knowledge of data architecture, CRM, CDP, analytics platforms.
- Deep understanding of CRM, loyalty, segmentation, data governance, and analytics.
- Proficiency in Microsoft Excel.
- Collaborative individual with a high level of teamwork with both existing and ad hoc teams focused on a common goal.
- Experience managing projects.
What We Offer:
- Competitive salary range of $69,000-76,000 with potential for adjustment based on factors such as an applicant's skills, experience, and/or education.
- Health Insurance (Dental, Medical, Prescription, Vision).
- Paid Holidays, Sick, Vacation, and Medical Leave.
- Retirement Plan (401K).
- Recognition and Award Programs.
- Employee Assistance Program.
- Discounted Hotel Rates.
- Many opportunities for growth through our training and development programs.
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