Brand and Content Creator

3 weeks ago


Reston, Virginia, United States American Home Contractors Full time

Job Title: Brand and Content Creator

About Us:

At American Home Contractors, our mission is to protect our communities from unscrupulous contractors and provide premier exterior construction and solar roofing services. As a dynamic and rapidly growing company, we are at the forefront of industry innovation as certified Tesla solar roofing installers. We are seeking a creative, data-driven, and action-oriented Brand and Content Creator to lead our content creation efforts across multiple markets.

Position Overview:

The ideal candidate will have a passion for storytelling, digital marketing, and brand engagement, with the ability to capture, produce, and share multimedia content from the ground up. This role will focus on capturing real-time content on-site, developing compelling brand stories, and building authentic connections with our audience.

Key Responsibilities:

Develop On-Site Content: Capture high-quality, real-time content at job sites, including video footage, drone photography, and visual storytelling that brings our projects to life.

Multimedia Content Creation: Produce blogs, videos, social media posts, and email campaigns tailored to each platform, optimizing for engagement, reach, and SEO.

Manage Social Media Platforms: Oversee social media accounts, ensuring brand consistency and driving community engagement across Instagram, TikTok, YouTube, LinkedIn, and others.

Collaborate with Teams: Work with internal departments (sales, operations, leadership) to align content strategies with business goals, customer needs, and project timelines.

Stay on Top of Trends: Monitor digital marketing trends, emerging platforms, and SEO developments to optimize our content and enhance audience reach.

Content Performance Analysis: Analyze content performance using Google Analytics, social media insights, and CRM tools, offering insights to optimize future content strategies.

Requirements:

Proven experience in content marketing, digital marketing, or social media management, with a hands-on focus on multimedia content creation.

Strong understanding of SEO, social media algorithms, and content optimization techniques.

Comfortable with physical activities such as climbing roofs, navigating job sites, and working in various outdoor conditions.

Experience with video production and editing, including proficiency in tools like Adobe Premiere or Final Cut, as well as social platforms such as YouTube, TikTok, Instagram, and LinkedIn.

Proficiency in operating drones, cameras, and other content-capturing equipment (or willingness to learn).

Data-driven mindset with experience using Google Analytics, social media insights, CRM systems, and other digital tools to track performance and make data-based decisions.

Strong project management skills to oversee multiple content projects, vendors, and stakeholders.

Excellent verbal and written communication skills, with the ability to craft clear, concise, and engaging content across various formats (text, image, video).

Ability to work independently while collaborating with various teams to achieve common goals.

Benefits:

Competitive salary starting at $90k+, depending on experience, with performance-based incentives.

Opportunities for professional growth and leadership development.

A supportive, collaborative, and creative work environment.

401k with company match.

Health Insurance, Life Insurance, and AD&D Insurance options.

Paid vacation and sick leave, plus holidays.

Flexible working hours and the potential for a hybrid work environment.

Join Our Team:

Become the on-the-ground voice of American Home Contractors and help us shape the future of home improvement and solar industries. Immerse yourself in the action, capture the stories of our projects, and connect with our customers and communities in authentic, creative ways.



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