Marketing Specialist

3 days ago


Butler, Pennsylvania, United States Lifesteps of Western PA Full time
Marketing Representative Job Description

Lifesteps of Western PA is seeking a skilled Marketing Representative to join our team. As a Marketing Representative, you will play a crucial role in promoting our organization's programs and services through various marketing channels.

Key Responsibilities:
  • Develop and implement marketing strategies to promote our programs and services
  • Assist in the creation and design of social media, internet, and traditional print tools
  • Research and meet with vendors to stay current on advertising knowledge and products
  • Acquire quotes for marketing and advertising purchases
  • Place fully-approved marketing purchases
  • Assist with data entry for advertising placement tracking reports
  • Develop and manage the annual advertising budget
  • Build and maintain vendor partnerships for advertising and placement
  • Organize and facilitate meetings with program staff and other organizational staff to develop marketing strategies
  • Analyze marketing strategies through regular reports and recommend future strategies based on results
Requirements:
  • Bachelor's degree in Business, Communications, Marketing, Public Relations, or a related field
  • Excellent communication and project management skills
  • Prior experience utilizing social networking tools for marketing
  • Valid driver's license and auto insurance
  • Ability to obtain ACT 33/34 and FBI clearances
Preferred Qualifications:
  • Experience and/or education in video production, graphic design, web administration, and social media
  • Experience utilizing WordPress, Google Analytics, Dreamweaver, Adobe Suite, HTML language, and Cascading Style Sheets (CSS)

Lifesteps of Western PA offers a comprehensive benefits package, including 100% agency-paid medical, dental, and vision insurance premiums, paid vacation, sick time, and personal/emergency time, short- and long-term disability insurance, tuition reimbursement, 403B Retirement Plan, life insurance, and 12 paid holidays.


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